--- description: ¿Qué es y para qué sirve Basis Technologies? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es Basis Technologies? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Software PPC (pago por click)](/directory/30967/ppc/software) > [Basis Technologies](/software/163311/basis-technologies) # Basis Technologies Canonical: https://www.capterra.mx/software/163311/basis-technologies Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/163311/basis-technologies?page=2) > Este software te ayuda a calcular las ofertas de PPC en función de los datos de conversión, el tiempo, la información geográfica o el público. Optimiza el SEM con aprendizaje automático. > > Veredicto: 17 usuarios lo han valorado con **4.4/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Basis Technologies? QuanticMind ayuda a los anunciantes digitales interesados en el máximo rendimiento y la optimización mediante búsqueda de pago y canales PPC. ¿Más datos, clics, presupuesto y palabras clave en tu cuenta? Aún mejor. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.4/5** | 17 Opiniones | | Facilidad de uso | 4.5/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.9/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.5/5 | Basado en las opiniones generales | | Funciones | 4.1/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Basis Global Technologies - **Ubicación**: San Mateo, EE. UU. - **Constitución**: 2011 ## Contexto comercial - **Modelo de precios**: (versión gratuita disponible) - **Público objetivo**: 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Alemania, Australia, Canadá, Estados Unidos, México ## Funciones - Acciones activadas por evento - Alertas de cuenta - Análisis de autoservicio - Análisis de campañas - Análisis de páginas web - Análisis predictivo - Base de datos de contactos - Búsqueda/filtro - Conectores de datos - Creación de informes/análisis - Descubrimiento de datos - Descubrimiento visual - Gestión de campañas - Gestión de canales - Gestión de datos - Gestión de ofertas - Gestión de presupuestos - Multi-Channel Attribution - Métricas de rendimiento - Panel de actividades - Panel de comunicaciones - Panel de control personalizable - Perfiles de clientes - Preparación de datos para servicio por cuenta propia - ROI Tracking - Segmentación de clientes - Seguimiento de campañas - Seguimiento de clics - Seguimiento de conversión - Seguimiento de interacciones entre usuarios - Seguimiento de la participación - Seguimiento de palabras claves - Third-Party Integrations - Varias campañas - Visualización de datos ## Integraciones (en total: 14) - AppsFlyer - Atlas CRM - BrightEdge - Criteo - Google Analytics 360 - IBM Planning Analytics - Infinity Call Tracking - Invoca - Jet Interactive - Kochava - LiveRamp - Marchex - Meta for Business - Oracle Data Management Platform ## Opciones de asistencia - E-mail/Help Desk - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Software PPC (pago por click)](https://www.capterra.mx/directory/30967/ppc/software) ## Categorías relacionadas - [Software PPC (pago por click)](https://www.capterra.mx/directory/30967/ppc/software) - [Software de gestión de campañas](https://www.capterra.mx/directory/30012/campaign-management/software) - [Herramientas de análisis web](https://www.capterra.mx/directory/30073/web-analytics/software) - [Software de plataformas de datos de clientes](https://www.capterra.mx/directory/31334/customer-data-platform/software) - [Herramientas de análisis de datos de marketing](https://www.capterra.mx/directory/31018/marketing-analytics/software) ## Alternativas 1. 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[monday.com](https://www.capterra.mx/software/147657/monday-com) — 4.6/5 (5726 reviews) ## Opiniones ### "3+ years of successful partnership" — 5.0/5 > **Ting** | *16 de mayo de 2019* | Aprendizaje en línea | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: - An amazing support team that's responsive and knowledgable - QuanticMind's use and leverage of data for efficient optimization and ability to hit CPA goals - Easy to use platform with new features being added to keep up with changes on the publisher's side > > **Puntos en contra**: - Not the cheapest solution but worth it given the level of support / service - Platform can be slow at times especially when pulling larger reports > > Babbel has been successfully working with the QuanticMind team since 2016. QuanticMind was able to prove their effectiveness and win our business by conducting a test against a previous system we had in place. We hope to continue working and deepening our relationship with QuanticMind for many more years to come\! ----- ### "Quantic Mind - 1 year on." — 4.0/5 > **Mark** | *31 de mayo de 2019* | Software informático | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: I like three main things about the product 1. It works with with smaller accounts. Unlike other competitors that force you to bundle multiple accounts and campaigns into a single bid policy this tool can work effectively at much lower levels of conversions 2. The trial, on-boarding, account management and willingness to solve any issue has been amazing. 3. It allows co-operative bidding which results in much lower CPCs. > > **Puntos en contra**: When we signed up last year the interface was just relaunched and with that there are some small usability issues. The team however are working on big and small updates on a frequent basis and the tool is becoming much more sophisticated and usable. > > Overall it has been a really good partnership right from the start, first with rep. in sales, through to Timur from technical side, another rep.from product development , another rep. our account manager and right through to our fantastic customer success manager who has been really outstanding. They have been very engaged and very conscientious at all stages. They have also been very patient as it took us a while to agree to a trial\! We have received everything we have asked for in terms of features or product suggestions. Progress has never stopped, not after on-boarding, not after the trial, not after we got all the elements we originally required and not even after we got the extra features we suggested. We have just implemented a sophisticated model to weight conversions by revenue potential and are currently at the final stages of a project that will significantly change how we manage our campaigns in a much more efficient and effective manner. ----- ### "Customizable Bid Management Software" — 3.0/5 > **Usuario verificado** | *28 de mayo de 2019* | Administración educativa | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: Unlike Google's bid software, there are a number of features that make bidding customizable to what you specifically want to accomplish. It's easy to see at a glance how bid strategies are performing against each other. > > **Puntos en contra**: Insight into logic behind bids is incoming, and can't come soon enough. It feels like there is a difficulty in understanding the logic behind undesirable changes, and currently the only solution is to remove those bids from being optimized by QM, which is not desirable. > > Support and assistance is eager and able, however also does not appear to have full clarity into how best to optimize bids that are made counter intuitively by the platform. If the bid insight is made clearer, it will be a phenomenal upgrade. ----- ### "A Solid Product for Managing to Profitability" — 4.0/5 > **Usuario verificado** | *16 de mayo de 2019* | Servicios financieros | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: QuanticMind is able to reliably hit our long-term margin goals, the main reason we're using an ad management platform\! > > **Puntos en contra**: It sometimes seems there are features missing or idiosyncrasies with the interface. That said, the company is now rolling out quarterly releases, and I'm hopeful these will be resolved. > > My general experience with QuanticMind has been a very good one. Primary functionality, i.e., the bidding, works well. They now use portfolio bidding, and where there's data, they do a great job hitting your desired metrics. Secondary functionality is fair; however, they are ramping up their release schedule. Their releases are robust, too, with multiple features/fixes being introduced, and they proactively discuss with us. An area in which QuanticMind really shines is service. They're responsive to all calls for technical or tactical guidance, and their contacts really know their way around online advertising--thank you,something you don't always see. (Friendly, too\!) They also take the time to understand how your business operates and what numbers are actually important to you. They have no problem then helping translate into platform rules and targets for implementation. ----- ### "Seamless Data Integration & Optimization Capabilities" — 4.0/5 > **Usuario verificado** | *14 de julio de 2020* | Comercio minorista | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: The integration with our internal data was easy and seamless. This allowed us to optimize to KPIs that were unique and important to our business. Customer support is fantastic. > > **Puntos en contra**: There are still glitches in function, such as data not always automatically refreshing when changing time frames. Certain simple functions still don't work on the platform, like changing bid policy names. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/163311/basis-technologies?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/163311/basis-technologies) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | sv | | ----- ## Datos estructurados