---
description: ¿Qué es y para qué sirve LeadMaster? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ¿Qué es LeadMaster? - Reseñas, precios y funciones - Capterra México 2026
---

Breadcrumb: [Inicio](/) > [Herramientas de administración de leads](/directory/30017/lead-management/software) > [LeadMaster](/software/16462/leadmaster)

# LeadMaster

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> Clasifica y puntúa clientes potenciales con información en tiempo real e informes y paneles prácticos. Un CRM todo en uno, completamente personalizable.
> 
> Veredicto: 36 usuarios lo han valorado con **4.1/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa LeadMaster?

Debido a su capacidad para personalizar el sistema, LeadMaster se utiliza en prácticamente todos los sectores: finanzas, fabricación, seguros, educación, sanidad, bienes raíces, hipotecas, servicios…

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.1/5** | 36 Opiniones |
| Facilidad de uso | 4.0/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.3/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.1/5 | Basado en las opiniones generales |
| Funciones | 4.0/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: LeadMaster
- **Ubicación**: Roswell, EE. UU.
- **Constitución**: 1998

## Contexto comercial

- **Precio inicial**: USD 10.00
- **Modelo de precios**:  (versión gratuita disponible) (Prueba gratis)
- **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil), iPad (móvil)
- **Idiomas admitidos**: chino, español, inglés
- **Países disponibles**: Australia, Canadá, China, Estados Unidos, India, Reino Unido

## Funciones

- Acceso móvil
- Automatización de marketing
- Base de datos de clientes
- CRM
- Campañas de goteo
- Campos personalizables
- Captura de clientes potenciales
- Creación de informes/análisis
- Cualificación de leads
- Distribución de clientes potenciales
- Generación de clientes potenciales
- Generación de clientes potenciales
- Gestión de campañas
- Gestión de clientes potenciales
- Gestión de contactos
- Gestión de correo electrónico
- Gestión de flujos de trabajo
- Gestión de oportunidades
- Gestión del pipeline
- Gestión del pipeline de ventas
- Informes de ventas
- Informes personalizables
- Marketing por correo electrónico
- Métricas de rendimiento
- Para el sector de los seguros
- Presupuestos y estimaciones
- Previsión
- Priorización
- Segmentación
- Segmentación de clientes potenciales
- Seguimiento de interacciones
- Sistema de calendarios o recordatorios
- Third-Party Integrations

## Integraciones (en total: 219)

- AWeber
- ActiveCampaign
- Acuity Scheduling
- Adobe Commerce
- Agile CRM
- Aha\!
- Airbrake
- Airtable
- Alchemer
- Asana
- Basecamp
- Beanstalk
- Benchmark Email
- Bidsketch
- BigCommerce

… y 204 integraciones más

## Opciones de asistencia

- E-mail/Help Desk
- Asistencia telefónica
- Chat

## Categoría

- [Herramientas de administración de leads](https://www.capterra.mx/directory/30017/lead-management/software)

## Categorías relacionadas

- [Herramientas de administración de leads](https://www.capterra.mx/directory/30017/lead-management/software)
- [Sistema CRM](https://www.capterra.mx/directory/2/customer-relationship-management/software)
- [Sistemas automatizados de ventas](https://www.capterra.mx/directory/12/sales-force-automation/software)
- [Software de gestión de campañas](https://www.capterra.mx/directory/30012/campaign-management/software)
- [Herramientas de automatización de marketing](https://www.capterra.mx/directory/6/marketing-automation/software)

## Alternativas

1. [Creatio CRM](https://www.capterra.mx/software/130149/bpm-online-crm) — 4.7/5 (133 reviews)
2. [EngageBay CRM](https://www.capterra.mx/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
3. [Dynamics 365](https://www.capterra.mx/software/157279/dynamics-365) — 4.4/5 (5811 reviews)
4. [Gold-Vision CRM](https://www.capterra.mx/software/133582/gold-vision-crm) — 4.6/5 (131 reviews)
5. [Spotler CRM](https://www.capterra.mx/software/88929/really-simple-systems-crm) — 4.4/5 (453 reviews)

## Opiniones

### "We really only use LeadMaster as a contact data base." — 3.0/5

> **Kelly** | *28 de septiembre de 2017* | Ingeniería industrial o mecánica | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: The search feature.  The ability to send mass emails and the feedback, i.e., did not open, asked to be taken off list, etc.
> 
> **Puntos en contra**: I have not found the tutorials to be very helpful.  I would prefer written instructions - I can skip the parts I don't need, easier to go over something I didn't understand, available to review while performing the steps.  &#10;&#10;There is rarely a tutorial I need available, or if it is available, I'm not sure where to find it.  FAQs would also be very helpful.
> 
> I was sold on this product by the sales rep.  He has always been very helpful.  The program has many features we do not utilize, and while the salesman understood that, the customer service department performing set up did not.

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### "Pleased with Customization" — 4.0/5

> **Jennifer** | *4 de marzo de 2014* | Consultoría de gestión | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: I appreciate the attention to the individual needs of the client and patience throughout set up. I am also pleased with the level of customization the product offers and its ability to connect tasks and appointments with calendars.
> 
> **Puntos en contra**: Its not really a complaint, but it is a huge challenge to determine what your needs as a business are and how to set that up within the system. Without that focus and end goal for how the product will work for you, it's easy to wind up making aimless adjustments to the system.&#13;&#10;&#13;&#10;In regards to LeadMaster specifically, sometimes the help function doesn't work or the help pages accessed through the system are too general. While there are tutorials on the website and library microsite, some of them seem a tad outdated or do not function. This hasn't been a huge problem if you have a rep available to assist you with finding the answer to your questions.

-----

### "This is my first time choosing a CRM database" — 3.0/5

> **Mary** | *27 de septiembre de 2017* | Fabricación de productos eléctricos/electrónicos | Valoración de la recomendación: 6.0/10
> 
> **Puntos a favor**: User friendly data entry processes.  Once we have settled into using this product it has been very helpful with monitoring our customer calls.
> 
> **Puntos en contra**: Not enough time was spent on matching our needs to the systems capabilities. Not enough time was spent  researching what our needs were or would hope to be in the future.  Part of the challenge was my naivete about CRM databases.

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### "Leadmaster has been a huge asset to our marketing department." — 4.0/5

> **Jamie** | *30 de octubre de 2017* | Práctica médica | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: Their customer service is the best I've ever had.  I have only ever dealt with one person, she has been beyond wonderful with me and my team.  I'm not tech savvy at all; I tell him what I need and she finds a way to get it done.  I also have a wide age range of reps and they all find the app very easy to use.   I looked at several CRM's and for the price, Leadmaster was the perfect fit for us.
> 
> **Puntos en contra**: The layout of some of the reports could be better.  The app is a tad "clunky" and we did have one glitch on the app that took weeks to fix.
> 
> This CRM has helped streamline our marketing efforts and provide more accountability to my team.

-----

### Opinión — 5.0/5

> **Margery** | *29 de noviembre de 2012*
> 
> In 1999 I founded Acadia as a virtual call team, skilled at providing inside sales support and lead generation for manufacturing and technical organizations. I was in search of an online CRM that was easy to use, affordable, and provided great reporting tools. I investigated using Salesforce, but it was not flexible enough to handle multiple clients, and did not provide the ability to customize fields easily. When I discovered LeadMaster, not only could I customize the interface for each client, it had excellent reporting and the pricing was amazingly affordable. LeadMaster had my team up and running in less than one week.  &#10;&#10;The LeadMaster CRM has evolved with me as my business has grown, providing continual advancements and upgrades to meet the needs of ever changing business environments. I highly recommend LeadMaster to other colleagues and will continue to look to the LeadMaster team as a valued partner.

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## Enlaces

- [Ver en Capterra](https://www.capterra.mx/software/16462/leadmaster)

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