Opiniones de Constant Contact

"Constant Contact helps me and my clients stay in touch and generate sales"

Comentarios: I've attended several Constant Contact classes, and as a result of what I learned, was able to set up a monthly e-magazine for a client that had 6000 recipients and between 5-10 paid advertisers each month. For another client, we set up a monthly email with coupons for returning customers that was very effective at generating repeat business. The data collection features have helped me and my clients grow our client databases. Another corporate client has used Constant Contact to send notifications and newsletters to their employees.

Puntos a favor: There are quite a few things to like about Constant Contact, including the number of available, local classes. The vast number of templates available make the process of setting up email campaigns fast and easy, as does having a library of graphics.

Contras: I've been very happy with Constant Content over the years. While there have been a few glitches, they were easily solved with help from customer service. There is always a representative available to help by chat or phone.

"Ease of use for Small Shop"

Comentarios: The team was great in getting us set up as non-profit with reduced pricing. Using their analytic tools for our website and social media has been an added benefit for us.

Puntos a favor: Constant Contact is easy to learn, use and gather reports. The functionality is great and helps eliminate duplicating work. We love the ability to drop in a you tube video, conduct surveys and gather RSVPs.

Contras: Only frustrating part is being signed out of account, but still being able to make changes. You don't know that your time has expired until you go to save the changes.

"Great For Large Contact Base"

Puntos a favor: Constant Contact does a great job of managing multiple groups/list and lots of contacts. I've worked with clients who have a large customer base and Constant Contact allows managing large amounts of group/lists and allows you to manual remove unsubscribers and errors. They are rolling out a new version of their email builder, but the older version does allow custom css coding per block which really allows customizing their templates.

Contras: There are a lot of quirks within Constant Contact that I haven't seen in Mailchimp, specifically with using external links for photos and links. The actual editing of text and links within the email builder is quirky and has some issues. Also, the new search feature for previous emails is really slow and takes a long time to find previous emails unless you create folders for all your emails.

"Good alternative for email marketing"

Comentarios: We are able to send out weekly newsletters to our clients as well as segment audiences easily. Constant contact was able to give us a custom invoice that we requested.

Puntos a favor: Constant Contact is easy to use and intuitive. It's simple to set up new contacts and campaigns, and can do so quickly.

Contras: The interface looks a bit dated, and there's not ability to incorporate video or gifs. The site freezes at times when creating a campaign.

"A simple and robust solution for Email marketing"

Comentarios: Constant Contact is a great solution for smaller organizations that have simple email marketing needs. They do what they do very well and offer a solution that is easy to learn and adopt within smaller organizations. I would definitely recommend it to small businesses or non-profits.

Puntos a favor: Constant Contact has a very clean interface and a dashboard that makes it easy to navigate and learn. When compared to other solutions like Mailchimp, I found Constant Contact to be more intuitive and simpler. Our client was able to adopt it quickly where they struggled with other solutions.

Contras: Constant Contact's List set up is not very robust and is somewhat limiting. Their email builder is very structured as well, which can be good for some, but can be difficult to navigate for more custom email builds or email builds that leverage dynamic content.

"Easy to use and segment data"

Comentarios: I have used similar products from 2 competitors. I highly recommend Constant Contact. The ease of use, and data segmentation make this product far superior. The email templates aren't real flashy, but you can add colors and pictures and your end result always looks very clean. The other products I have used were not nearly as intuitive as Constant Contact and I found them hard to learn.

Puntos a favor: We have a lot of different email lists that we utilize. This products makes it SUPER easy to segment your lists and to send emails for different purposes. We like the reporting feature and find this very helpful in determining the success of our marketing efforts.

Contras: There isn't an easy was to allow others to forward our emails. The forward to a friend feature was removed a few years ago.

"Top Notch Email Marketing"

Comentarios: I've used Constant Contact to design and automate newsletters monthly for a couple softball leagues I ran over the last 10 years. I've used it to email prospective customers about promotions in the current position I hold in a bathroom remodeling company. It's always simple, efficient, and inexpensive, really.

Puntos a favor: I have most often used the email marketing Constant Contact offers. There are pre-designed templates, if you'd prefer to use something already built and just plug in your own information. You can also design your own from scratch. They make it super simple and make branding a part of the process by giving you a color scheme to stick to while designing.

Contras: I was disappointed when the dropped the event portion of their program and integrated with Eventbrite. I personally liked the way it worked through Contact Contact much better then Eventbrite.
Also, sometimes the emails go into the spam folder of a recipient and no one wants to end up in the spam folder.

"Great For Email Marketing and Newsletters"

Comentarios: I have setup, trained on, and used Constant Contact at three or four companies I have worked at.

Puntos a favor: The software is easy to learn, use, and the templates for the emails are nice yet simple to customize. The feedback about open rates is good and it's easy to setup follow-up campaigns. Importing and exporting lists is also very straight forward!

Contras: I wish that there was a few more templates to choose from, even if there was an additional charge for them

"Constant Contact - E-mail Marketing with some hurdles"

Puntos a favor: What I like most about Constant Contact is the ability to relatively seamlessly deploy marketing and communication to your customer base.

Contras: The software at times feels clunky and outdated compared to other options/competitors.

"Constant Contact - So far so good"

Comentarios: Overall, my experience since moving to Constant Contact has been great. It's easy to upload contact lists, create segmented lists, send and schedule campaigns, and build slick emails and newsletters. Customer service is clearly a priority at Constant Contact.

Puntos a favor: I switched from Mail Chimp to Constant Contact. The main reasons were because the building tools in Constant Contact are far superior to those in Mail Chimp. It's very easy to build a professional-looking newsletter. It's simple to set up your campaigns and create segment lists to reach target audiences. Additionally, both live chat and phone chat are amazing. The staff understands how to quickly address concerns. I would rate their customer service as among the best in the industry.

Contras: The only minor complaint is that the system will log you off after a period of non-use. As I often get pulled into calls, it's a little frustrating to return to my Constant Contact work and find that I've been logged out. Not a big issue, but would be nice to have a "keep me signed in" option.

"Invaluable Tool for A Small Business or ANY Business"

Comentarios: Constant Contact revolutionized the way we communicate with our clients to let them know what's coming up in our issues and how they can participate (our magazine is 100 percent supported by advertising) and our readers (each month we create an email "alert" with Constant Contact which lets our readership know that our free digital issue is now available online). My whole staff knows how to use it and it can be adapted to a great variety of communication purposes. Clients can download our rate kits from a Constant Contact email; readers can link to our issues from it. It has lowered our print bills for collateral materials immensely. No more printed flyers or brochures! And no more use of snail mail — clients can receive your Constant Contact mail immediately or at a pre-scheduled time.

Puntos a favor: Very easy to use. If you know how to upload an image or a graphic, you can create eye-catching emails or newsletter style communications very easily and modify or update them frequently and quickly. The analytics -- to see the percentage of recipients who opened your email and exactly which person did or didn't, the bounce rate which allows you to keep your lists current, and many other features are not only helpful but simple to use.

Contras: As time has gone on, the cost has increased, but it still saves us a great deal of money because our postage costs have gone way down. We hardly ever use our postage meter anymore for marketing mailings. It's all done through Constant Contact. They used to have a free desktop "widget" that allowed you to input an email address right from your desktop, but that has now been discontinued. It was extremely convenient for the way we do business. There are now other ways (paid) you can connect directly to Constant Contact to have new email addresses input, but we have not been successful at getting them to interface for us, even though they are supposed to work. Constant Contact support was not helpful on this at all -- this happened recently and was really our only disappointment with them EVER!

"Fashionable and Functional. Your correspondence will"

Comentarios: I do independent contracting for a nonprofit and have been using Constant Contact for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out. What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Puntos a favor: I do independent contracting for a nonprofit and have been using Constant Constant for about 4 years now for the electronic newsletters to our supporters and network. I love that the software and the many different template options to use for mailings. I also like that I am able to change fonts, color, backgrounds and layout with ease. It is VERY user friendly and if I need to stop in the middle of my work it, will be saved where I left off. This is actually an update because in the past if you didn't save the work manually you could lose it, but they have updated that and it now autosaves (which I am very grateful for). Also, I love that I can schedule mailings and campaigns in advance for when I want them to go out (I currently have 5 pending to go out on designated days within the next 5 weeks). This save me a lot of time and not having to wait til the day of to log on and send them out. What I REALLY like is that we can track analytics. we know what emails (and topics) people are more interested in versus ones they barely open. This helps us in choosing more engaging content. I know what percent of our contacts have opened the emails. I can create different groups to send certain thing to (like Board members, parents, LSC), I am even able to see the time and date (and by whom) an email was opened and if the donate button was clicked or not (which is good for best practices and implementing measures of accountability within the org).

Contras: I don't like that the only videos that I can embed into the mailings have to be a Youtube link. But other than that, there isn't much that I do not like about using this software.

"Constant Contact is an easy-to-use email marketing tool - a little pricey but worth the expense!"

Comentarios: Overall a great product, easy to use, and functional. its minor limitations are countered by functionality, reliability, and the features it offers. The price is sometimes a turnoff when compared to other marketing email providers. CC offers easy to use templates that are almost fully customizable. Lots of extra features including campaigns, events, registrations, sign up forms etc. There are plenty of HELP menu items and tutorials. Love that there is no limit on the number of emails sent monthly. Overall a great go to product!

Puntos a favor: As an email marketing solution, CC fits most small to medium business owners needs with plenty of easy to edit templates, branded emails, newsletters, calendars, event apps, and website integrations. Additionally, business owners can set up events and registrations via the app. The templates are easy to use with varied options and designs. For more experienced handlers, HTML is available to set up templates. Emails offer clients and recipients the opportunity to opt out or stay tuned while landing the emails in their in box rather than their spam filters . Analytics are a plus and helpful to see what works and what doesn't in an email campaign. CC also integrates social media platforms. Overall it is a great all-in-one marketing tool.

Contras: While the software is generally easy to use, it is not intuitive and does on occasion produce glitchy results from missing images to random changes in text, font, and email structure. I do like the tiered pricing structure, although find CC to be far more expensive than their competitors. One of my biggest complaints is the placement of images - it doesn't really allow flexibility in design - if you are ok with their more cookie cutter template designs then its a 5 star - but the ability to place images becomes tedious and reduces the functionality. Overall the program is a go and worth the expense even if the image placement issues are annoying.

"Bulk Email Marketing At Its Best"

Comentarios: I like using Constant Contact and the experience has been good especially with bulk email sending.

Puntos a favor: 1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it. 2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too. 3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.

Contras: Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.

"Easy to use, great for contact management, but terrible customer service"

Comentarios: The email analytics and reports are great.

Puntos a favor: I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Contras: When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

"It keeps getting better!"

Comentarios: Constant Contact is the standard for email marketing, and you can see why! It allows you to quickly upload your email contacts and create professional email marketing. We've been able to see how many people open each of our email campaigns, and which campaigns are most successful, making future marketing more targeted.

Puntos a favor: Love the ease of use - whether you want to send a quick email using a premade template, or customize every part of your message, Constant Contact gives you the tools. It's easy to find what you need, and you don't need to know anything about pixel size or the HTML color codes to create professional emails. Constant Contact just introduced A/B testing, so you can better gauge the headings and send times that get your audience to open the emails. Constant Contact is a very solid platform - I've yet to see any service outages, or experience any features that feel buggy, unstable, or like they're still in beta testing. If you have access to a feature on Constant Contact, you know that it will work.

Contras: It's difficult to manage old campaigns. Want to see what your message was last time, what template you used, or how long ago you sent an email to a particular group? Good luck - you'll be scrolling through pages of old campaigns by hand. At this time, you can't run reports to compare the percentage of opens/click-throughs per recipient group, or to compare how various keywords or send-times compare. To really analyze your marketing approach, you'll have to extract this data by hand. Some of the updates (i.e. A/B testing, custom template options) have been available to users of free competitor services for years. It would be nice to see Constant Contact take a more proactive approach to innovation and updates.

"Robust Email Marketing"

Comentarios: Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Puntos a favor: Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Contras: Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

"The best way to promote your company by email is with Constant Contact"

Comentarios: Constant Contact has been very helpful for our company, it is an excellent marketing tool that has allowed us to increase our customers and sales significantly.
It is a very complete and effective system but at the same time a little expensive if you have many contacts, but I think it is worth the investment.

Puntos a favor: Constant Contact has many features and functionalities that allow us to effectively promote any product, business or company. It's easy to start creating email marketing campaigns with Constant Contact. It is intuitive and easy to use, its interface is simple and allows us to adapt easily to your work environment. You can create effective campaigns with a pleasant and innovative visual style since the system has a large number of templates that we can customize and adapt to any type of campaign, there are many different designs that we can choose from. Constant Contact will allow us to direct our campaigns to one or more contact lists that we have since we can segment our contacts very easily, simply creating different lists for each group of contacts that we need We can perform an analysis on the campaigns sent through the option of reports, being able to quickly verify the percentages of opening, clicks, rebounds and unsubscriptions and thus we can be improving the effectiveness of our campaigns
 
Constant Contact allows integration with other systems such as Shopify, Wordpress, BigCommerce, facebook and others.

Contras: I think your support staff are not so good, when we call support it is difficult to find an operator that speaks Spanish and we lose a lot of time on the call, I also think that Constant Contact is a bit expensive system.

"Email Marketing"

Comentarios: Overall, it's very good. It's pretty easy to use and the emails are really nice looking. They provide lots of templates to choose from or you can design your own. You can create many contact lists so you can target your emails to the group you're trying to reach.

Puntos a favor: Constant Contact is easy to use. You don't have to have extensive training in order to figure it out. They have lots of templates to choose from. You can talk or chat to a real person when you need help. They also offer a non-profit discount, which is very nice. The emails are very nice and professional looking. Once you have a template you like, you can copy it each time and change the colors to make it look fresh.

Contras: The events site is set up a little different than the regular emails. So adding things to the landing page isn't quite as easy as the drag and drop method that's available for the email marketing portion. Also, the event feature is good for taking basic registrations and payments (like selling items) but not great for a full blown event. We used it for several years for our fundraising event but it was a bit cumbersome. There was no easy way to do things like offer sponsor levels with X number of guest tickets included. Eventually we moved our fundraiser to an event-specific software.

"An email marketing platform that works!"

Puntos a favor: We signed up with Constant Contact in somewhat a state of desperation, after having no luck with other platforms to do what we wanted them to. We were looking for an email marketing platform that would effectively take our data and create merge fields that worked, had the ability to segment lists, and also provided detailed reports including who had opened it, who had not unopened it and had the ability to re-send with one-click to everyone who had not opened a specific email. We also wanted a platform where we could create our own customizable template that still had a professional appearance. Constant Contact did all this for us, and our customers have been commenting on how the communication we're sending them "looks professional, has a consistent look, and always has relevant content". We couldn't have achieved this without Constant Contact!

Contras: The one disadvantage with Constant Contact is that anyone that has the same email address is merged into one contact. This has been a small issue for us where we want to keep both contacts names even though they have the same email address. We have been able to work around this by asking all our customers with duplicate email addresses to update their email address.

"A nimble framework with solid variety"

Comentarios: Over all, it satisfies with tons of options and features. It's been around for quite a while so it has maturity. I like that, because it's less likely to drop off the grid and force me to learn a different application. With the savings of a few home-made cappuccinos instead spending at the coffee stand, you can easily afford this!

Puntos a favor: Constant Contact has a smooth feel and almost always gives back more than I put into it. It's simple, solid, and scores big with me in mass management of details, as well as private and public listings. From crafting a simple update, to publishing an intricate periodical, it does the trick. The better your skills in composition and design, the better this suite will engage your craft. If you're not really into complex "back end" matters, like analytics, CTA, efficiency, and delivery success, that's ok. You'll still be able to feel the "pulse"; and like many things, the rest will come with time. The best part is that it grows on you over time, instead of impressing you upfront, and then disappointing. This "work-on-it-anywhere" app is chock full of tools for social marketing, surveys and campaigns, monitoring, scheduling, automation and similar workflows, to design, custom templates, storage, libraries, and hosting, etc. However, don't ease up on your final proof, because that's where I make the "best" mistakes! The more polished it is, the more embarrassing that typo will be! Constant Contact is a multi-level mobile tool, with plans that meet well.

Contras: While I don't always anticipate maintenance down-times, a more diverse notification system of maintenance times would be nice. I also believe a "pay-per-use" option for a reasonable time-frame would be great for businesses with less predictable budgets, trying to get off the ground. Also, sometimes design tools aren't as pliable as I'd like sometimes (I'm a so-so perfectionist). But for the price, that's ok!

"The industry leader that I WANT to love"

Comentarios: Their pricing is competitive for organizations with 10,000 or more contacts. But at the end of the day, the sweet spot of Constant Contact is basic communication, not marketing. Mobile-first responsive designs and customizable automation sequences should be a given for an industry leader known as the original pioneer of email marketing. Unfortunately, I can pick out a Constant Contact email in my inbox at a glance — and not just because of the requisite CC branding at the bottom. The look is less than elegant and does little to strengthen a company's brand.

Puntos a favor: It's easy to create opt-in lists and sign-up forms. There are lots of templates available to choose from, plus survey functionality and integrations with social media.

Contras: The email template designs are less than sophisticated. Many don't look good when read on a mobile device, which — thank you, Constant Contact analytics! — more than 55% of our recipients use to open their emails. The drag-and-drop interface has more limited functionality than other email providers I've tried. Design customization options are limited without knowing advanced CSS and HTML coding. In addition, automation sequences are limited to basic autoresponders. They are challenging to set up, and there are no "if/then" logic options for sending automated messages.

"Super easy to use, less functionality that Mailchimp but not necessarily a bad thing"

Comentarios: We use Constant Contact for marketing, admissions and development emails. We recently made the switch from MailChimp to Constant Contact because I, as the primary user, was wanting something that would be less labor-intensive. While having fewer features and customizable content as Mailchimp, it's nice not having to hand code anything. Additionally, it seems to provide a similar experience regardless of browser. With Mailchimp we kept having diplay/layout issues with recipients viewing in Outlook 365 on a PC.

Puntos a favor: It's simple. Drag and drop editor is dummy proof. Very simple to build emails and automations. Ability to do emails with multiple columns.

Contras: Not able to do edge-to-edge designs and the footer is less customizable than our previous email software (Mailchimp)

"Great for emails...limited reporting/info available"

Comentarios: Constant Contact was a great tool for us while we were getting started with our email program. It's reasonably priced and easy to use and makes users look very professional. We just outgrew it and needed more in-depth marketing information so we've moved on.

Puntos a favor: Constant Contact is very user-friendly. With little to no training, users can easily create professional-looking emails. There are many templates to choose from and they, again, look very professional. It is perfect for businesses without designers on staff. Another major advantage is the pricing...it is SUPER reasonably priced.

Contras: A couple of issues...first, while I understand the need to manage contacts and spam issues, they can be unreasonable with blocking you from sending emails. People unsubscribe and claim you are junk mail even when you aren't...there's nothing you can do about it, yet you still get dinged for it. Second, you are limited in how much info you can see about users. We switched to another program that provides a lot more visibility into what users do, including linking to web pages visited. This isn't a fault of Constant Contact, it's just not a service they offer. Finally, be aware that there are a lot of challenges if you are sending to a lot of users with Outlook. I know that Outlook is difficult to work with, but many if not most business users use Outlook, so templates and emails have to display well there. It's a challenge with our new software as well...I don't know if anyone has really cracked the Outlook solution yet.

"Have made some nice improvements"

Puntos a favor: We've been using Constant Contact for a number of years for our email marketing efforts. The interface is easy to use, although a bit glitchy at times, and I have seen a number of platform upgrades as well. I like the ready made templates available which come in handy when needing to put together an email quickly. The analytics provided are good, although I can't comment on how robust they are given this is the only platform I have ever used for email marketing. The addition of some email automation has been nice as well. Also, the recently added inbox previews has been nice to help tighten up subject lines and formatting.

Contras: Sometimes I've noticed the interface can be a bit glitchy when building an email. The buttons used for changing background color and making edits can be elusive at times. I also don't like how there is no search function for finding sent emails by name. I know you can filter emails by date sent and categorize them in folders but it would be nice to be able to search by an exact email title.