--- description: ¿Qué es y para qué sirve VerticalResponse? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es VerticalResponse? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Software de gestión de campañas](/directory/30012/campaign-management/software) > [VerticalResponse](/software/1069430/VerticalResponse) # VerticalResponse Canonical: https://www.capterra.mx/software/1069430/VerticalResponse Página: 1 de 4\ Siguiente: [Página siguiente](https://www.capterra.mx/software/1069430/VerticalResponse?page=2) > VerticalResponse te permite crear, enviar y realizar un seguimiento de los correos electrónicos de aspecto profesional de manera rápida y asequible. > > Veredicto: 61 usuarios lo han valorado con **3.8/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa VerticalResponse? Pequeñas empresas y organizaciones sin ánimo de lucro en todo el mundo. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **3.8/5** | 61 Opiniones | | Facilidad de uso | 3.9/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.0/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.1/5 | Basado en las opiniones generales | | Funciones | 3.6/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: VerticalResponse - **Constitución**: 2001 ## Contexto comercial - **Precio inicial**: USD 0.00 - **Modelo de precios**: (versión gratuita disponible) (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Australia, Canadá, China, Estados Unidos, India, Reino Unido ## Funciones - A/B Testing - Acciones activadas por evento - Análisis de campañas - Autoresponders - CAN-SPAM Compliance - Creación de informes/análisis - Editor WYSIWYG - Gestión de contactos - Gestión de suscriptores - Planificación de campañas - Páginas de aterrizaje y formularios web ## Integraciones (en total: 15) - Dasheroo - Ecwid - Google Workspace - Jotform - Justuno - LeadSync - MailOptin - Picreel - Pipeliner CRM - QuickBooks Online - Salesforce Sales Cloud - Sumo - Wishpond - WordPress - Zapier ## Opciones de asistencia - E-mail/Help Desk - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Software de gestión de campañas](https://www.capterra.mx/directory/30012/campaign-management/software) ## Categorías relacionadas - [Software de gestión de campañas](https://www.capterra.mx/directory/30012/campaign-management/software) - [Software de correo electrónico](https://www.capterra.mx/directory/30553/email-management/software) - [Herramientas de email marketing](https://www.capterra.mx/directory/30013/email-marketing/software) ## Alternativas 1. [ClickCease](https://www.capterra.mx/software/156209/cheq-essentials) — 4.7/5 (222 reviews) 2. [Zoho Marketing Plus](https://www.capterra.mx/software/1030869/zoho-marketing-plus) — 4.6/5 (8 reviews) 3. [Solitics](https://www.capterra.mx/software/205331/solitics) — 4.2/5 (11 reviews) 4. [Trello](https://www.capterra.mx/software/1010321/trello) — 4.5/5 (23487 reviews) 5. [Mailchimp](https://www.capterra.mx/software/110228/mailchimp) — 4.5/5 (17572 reviews) ## Opiniones ### "Great looking e-newsletters\!" — 5.0/5 > **Gregg** | *1 de marzo de 2019* | Instituciones religiosas | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: With VerticalResponse I was able to go from a spreadsheet of member names and email addresses to send my first e-newsletter in less than an hour. Easy to use templates guide content creation and offers flexible scheduling options that include social media posting. List management lets subscribers opt in and out without manual intervention and includes tools to build landing pages and links for subscription. Simple reporting is included in the free system and shows delivery/open rates. Advanced reporting allows a deeper dive into the analytics of your mail campaigns. > > **Puntos en contra**: I sometimes wish the content blocks used to build the e-newsletter were a little more configurable - such as allowing more free movement of images and better font management - but the system makes clean looking e-newsletter that are actually opened and read\! > > There are a lot of email campaign tools out there and VerticalResponse is one of the best I've encountered for managing and scheduling e-newsletter distribution at a reasonable cost. ----- ### "The best email marketing for budget conscious organisations" — 4.0/5 > **Samuel** | *21 de septiembre de 2022* | Gestión de organizaciones sin ánimo de lucro | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: This software is free for charities and NPO and does not have a limit to the number of contacts which can be uploaded or contacted, we can send 10s of thousands of newsletters and email each month for free which on other platforms would cost us hundreds of dollars. > > **Puntos en contra**: It is not as user-friendly as mailchimp and there appear to be more newsletters and campaign emails ending up in peoples spam folders. But this has to be weight up against the price savings when compared to using other platforms, and we have found it to still be cost-effective. > > Once our team was up to speed in how to use the platform we found it functional and fit for purpose of sending out updates and newsletters to our supporters. The fact they offer there platform unrestricted and for free to charities is a huge benefit to us as other platforms charge huge amounts which eat into our fundraising budget substantially. ----- ### "VerticalResponse" — 3.0/5 > **Mary Beth** | *22 de octubre de 2025* | Gestión de organizaciones sin ánimo de lucro | Valoración de la recomendación: 6.0/10 > > **Puntos a favor**: The budget friendly webbased platform helped us to launch our first ever online/digital newsletter. It was so easy to use and gave us great insight into who was engaging in our emails through the metrics. > > **Puntos en contra**: We wished to have more integration with our other platforms (social media channels, Canva, etc) and found it lacking compared to other platforms. > > We used VerticalResponse at our non profit for almost 10 years before deciding to switch to Constant Contact. The support we received was always helpful and timely and the pricing was aligned with our meager budget for communications. ----- ### "Easy To Use" — 4.0/5 > **Usuario verificado** | *10 de febrero de 2019* | Gestión de organizaciones sin ánimo de lucro | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: What I like most about Vertical Response is that it's really easy to use. Once my contacts were imported, we were up and running. They offer many templates that can be used for various types of emails and eblasts. The entire process is simple and you can easily track how your emails are performing. They offer a lot of value for the price. > > **Puntos en contra**: What I like least about Vertical Response is that the platform is limited. It's great for a startup business, but when your needs start to get more complex as your list grows, there's not much room for growth with appropriate features to match. Additionally, the features to allow new subscribers to your lists from outside sources were a challenge and didn't always work. > > My overall experience has been great. Outside of a few emails being blocked. But, that means the system was being protective and allowed us an opportunity to do additional cleaning of our lists. ----- ### "Gets the job done" — 4.0/5 > **Michelle** | *5 de marzo de 2018* | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: This tool was very easy to use when we were starting out our email journey. The list upload process and email creation was simple. The software also allowed us to track performance, which contributed to other email tactics to test. It was also relatively inexpensive. > > **Puntos en contra**: At no fault of the product, our needs grew out of the tool, so we upgraded to a marketing automation platform. > > Ease of use ----- Página: 1 de 4\ Siguiente: [Página siguiente](https://www.capterra.mx/software/1069430/VerticalResponse?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/1069430/VerticalResponse) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados