--- description: ¿Qué es y para qué sirve Pimcore? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es Pimcore? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Software PIM (gestión de la información de productos)](/directory/30925/pim/software) > [Pimcore](/software/132854/pimcore) # Pimcore Canonical: https://www.capterra.mx/software/132854/pimcore Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/132854/pimcore?page=2) > Plataforma líder gratuita de código abierto para PIM/MDM, DAM, CMS y comercio electrónico utilizada más de 80 000 veces en empresas líderes. > > Veredicto: 23 usuarios lo han valorado con **4.7/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Pimcore? CMO, CIO y CTO de medianas y grandes empresas que necesitan resolver desafíos de transformación digital mediante la consolidación y gestión de cualquier dato digital. Para eso está Pimcore. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.7/5** | 23 Opiniones | | Facilidad de uso | 4.4/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.5/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.6/5 | Basado en las opiniones generales | | Funciones | 4.6/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Pimcore - **Ubicación**: Salzburg, Austria - **Constitución**: 2013 ## Contexto comercial - **Modelo de precios**: (versión gratuita disponible) (Prueba gratis) - **Público objetivo**: 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Windows (local), Linux (local) - **Idiomas admitidos**: alemán, francés, inglés, neerlandés, ruso - **Países disponibles**: Afganistán, Alemania, Angola, Arabia Saudita, Argelia, Argentina, Armenia, Australia, Austria, Azerbaiyán, Bangladés, Baréin, Benín, Bolivia, Botsuana, Brasil, Brunéi, Burkina Faso, Burundi, Bután y 113 más ## Funciones - API - Acceso móvil - Alertas y notificaciones - Análisis - Biblioteca de contenidos - Búsqueda/filtro - CRM - Carro de compra - Categorización de activos - Categorización/Agrupación - Conectores de datos - Control de calidad de datos - Control de versiones - Correspondencia y fusión - Creación de catálogos - Creación de contenidos - Creación de informes y estadísticas - Creación de informes/análisis - Creación de marca personalizable - Etiquetado - Gestión de SEO - Gestión de activos digitales - Gestión de almacenamiento de datos - Gestión de campañas - Gestión de contenidos - Gestión de datos - Gestión de documentación - Gestión de envíos - Gestión de flujos de trabajo - Gestión de ingresos - Gestión de metadatos - Gestión de modelos - Gestión de opiniones - Gestión de pedidos - Gestión de promociones - Gestión de páginas web - Gestión del diseño - Integración de terceros - Marketing multicanal - Marketing por correo electrónico - Modelado de datos - Modelos personalizables - Nomenclaturas - Panel de actividades - Personalización - Personalización - Publicación de bases de datos - Seguridad de datos - Varias fuentes de datos - Visualización de datos … y 11 características más ## Integraciones (en total: 18) - Adobe Commerce - BigCommerce - CI HUB Connector - Content Hub - Drupal - Microsoft Azure - Microsoft Outlook - NetSuite - Odoo - Power Automate Monitor - Salesforce Marketing Cloud - Shopify - Shopware - Tray.io - Zapier … y 3 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Software PIM (gestión de la información de productos)](https://www.capterra.mx/directory/30925/pim/software) ## Categorías relacionadas - [Software PIM (gestión de la información de productos)](https://www.capterra.mx/directory/30925/pim/software) - [Software de catálogos](https://www.capterra.mx/directory/30062/catalog-management/software) - [Herramientas PDM](https://www.capterra.mx/directory/30599/product-data-management/software) - [Software de gestión de datos maestros](https://www.capterra.mx/directory/31019/master-data-management/software) - [Software de gestión de activos digitales](https://www.capterra.mx/directory/30203/digital-asset-management/software) ## Alternativas 1. [Shopify](https://www.capterra.mx/software/83891/shopify) — 4.5/5 (6668 reviews) 2. [WooCommerce](https://www.capterra.mx/software/187800/woocommerce) — 4.5/5 (1040 reviews) 3. [Wix](https://www.capterra.mx/software/169007/wix) — 4.4/5 (10606 reviews) 4. [Plytix](https://www.capterra.mx/software/149113/plytix-pim) — 4.7/5 (90 reviews) 5. [Pattern PXM](https://www.capterra.mx/software/173147/amplifi-io-digital-asset-management) — 4.9/5 (52 reviews) ## Opiniones ### "Way more flexible than it's competitors" — 5.0/5 > **Michel** | *14 de octubre de 2022* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Every datamodel is possible, no boundaries. We used it for solutions that could not be done by other PIM systems. It includes PIM, DAM, MDM and more. > > **Puntos en contra**: The current user interface doesn't look very nice. It's good that we know hear this will be solved\! ----- ### "Great software for large scale product managent" — 4.0/5 > **Torlock** | *2 de marzo de 2025* | Hardware informático | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: Extremely flexible, good integrations and the fact it uses Symphony. > > **Puntos en contra**: The pricing could include a cheaper plan but there is an open source option, trouble is this is quite a bit more complex to setup. > > We mainly us Pimcore for product content management at which it performs very well and allows us to update information in a single location for all our eCommerce and additional platforms. It's a tool that provides massive assistance when running a large scale store with hundreds of thousands of products. ----- ### "Not my favourite" — 3.0/5 > **Rita** | *8 de enero de 2020* | Hostelería | Valoración de la recomendación: 6.0/10 > > **Puntos a favor**: Does the job, you can run your website on Pimcore, update it. We have a bespoke version, which isn't ideal as then you're stuck with whoever developed your website - rather than being able to hire other developers. > > **Puntos en contra**: It's not very easy to use, you can find your way around it but it does take a while. And as mentioned, because we have a bespoke solution that means that when we need anything changed, we are stuck with going back to the company that initially developed the website for us. > > We currently have our main website on Pimcore, does the job but doesn't add anything great. ----- ### "Pimcore keeps your products up to date" — 4.0/5 > **Rigoberto Antonio** | *1 de febrero de 2023* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Digital commerce is the new boom of this era, therefore carrying the necessary information in all our products promotes the confidence of our customers and allows us to maintain an acceptable level of sales, increasing every day and giving us to know that customers like to know the products we sell. Operational efficiency was also increased because now we can know what products to market at the right times. The main thing we should say about Pimcore is that it is free, which allows us to test and verify if the product can really be beneficial and adaptable for our company, Pimcore customer service is one of the best despite being a free tool, which makes the experience much more profitable. It is one of the PIM tools that has worked best for us and allows us to increase productivity in the sales areas. > > **Puntos en contra**: Despite having a great customer support team and a fairly simple overall usability it was a bit difficult to implement the tool to our operations, but after that the results have been very beneficial. The user interface could be a bit better, as it seems a bit outdated for this day and age. The data delivery channels can sometimes break down causing loss of time and information. > > Pimcore is a tool used in our company of mass consumption distribution for the development of information sheets on each of our products, our products are supported with all the necessary information required by the consumer before making your purchase, this leads to maintain greater confidence as a distributor managing to maintain a better connection with each of our customers. ----- ### "Outstanding framework for PIM/CMS/DAM/e-commerce needs" — 5.0/5 > **Vandana** | *19 de mayo de 2017* | Software informático | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Pimcore is a very flexible and extendable framework combining PIM, DAM, CMS and e-commerce capabilities all in one suit. There are abundant features, so much that we still discover new ones with each implementation. The product is evolving and the Pimcore team keeps on adding new features and functionalities based on the market need. Almost all features are generic and extendible. It's easy for developers to add customized features and extend the existing features. We have done a lot of PIM and CMS implementation with various customers enabling the Business users, the Marketing teams and the IT teams, to create and publish content on the fly. We have implemented PIM solutions that give the Business owners complete control the Products data and content. We have implemented PIM with Workflow management providing Product teams to manage the Product Launch Sequences through Pimcore with complete notifications and dashboards giving Sr. management a real time view of the Products launch status > > **Puntos en contra**: Since Pimcore is a framework and not a Product, some customizations are always required to implement customer requirements, which in other Product based software may be available out of box. But again that is something that makes it extendible and makes it possible to extend and implement any feature desired. > > Pimcore has helped us set up very flexible and scalable PIM and CMS set up for our customers with less cost. We are able to extend the features based on the Customer's specific requirements without too much effort. Our developers love the ease with which they can extend the framework and contribute to community. Our customers are pleased with the features they get from the Product that makes their day to day tasks easy. We have been able to enable our non-IT business users to manage and control their PIM implementations with very basic training. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/132854/pimcore?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/132854/pimcore) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | | sv | | ----- ## Datos estructurados