--- description: ¿Qué es y para qué sirve Beacon? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es Beacon? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Software de gestión de campañas](/directory/30012/campaign-management/software) > [Beacon](/software/143783/beacon) # Beacon Canonical: https://www.capterra.mx/software/143783/beacon Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/143783/beacon?page=2) > Convierte automáticamente los artículos de blog en atractivos libros electrónicos adecuados para crear campañas de generación de clientes potenciales. > > Veredicto: 30 usuarios lo han valorado con **4.2/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.2/5** | 30 Opiniones | | Facilidad de uso | 4.2/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.1/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.2/5 | Basado en las opiniones generales | | Funciones | 4.0/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Beacon Publishing ## Contexto comercial - **Precio inicial**: USD 49.00 - **Modelo de precios**: (versión gratuita disponible) (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500 - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Reino Unido ## Funciones - Captura de clientes potenciales - Gestión de canales - Gestión de clientes potenciales - Planificación de campañas - Varias campañas ## Integraciones (en total: 20) - AWeber - ActiveCampaign - Acumbamail - Automizy - Brevo - Campaign Monitor by Marigold - Continually - Drip - Encharge - GetResponse - Google Analytics 360 - Kit - Mailchimp - MailerLite - Moosend … y 5 integraciones más ## Opciones de asistencia - Base de conocimientos - Chat ## Categoría - [Software de gestión de campañas](https://www.capterra.mx/directory/30012/campaign-management/software) ## Alternativas 1. [Google Ads](https://www.capterra.mx/software/213339/google-ads) — 4.4/5 (1006 reviews) 2. [Brevo](https://www.capterra.mx/software/132996/brevo) — 4.6/5 (3408 reviews) 3. [Mailchimp](https://www.capterra.mx/software/110228/mailchimp) — 4.5/5 (17572 reviews) 4. [MailerLite](https://www.capterra.mx/software/136603/mailerlite) — 4.7/5 (2256 reviews) 5. [ActiveCampaign](https://www.capterra.mx/software/79367/activecampaign) — 4.6/5 (2561 reviews) ## Opiniones ### "Grab your Leads with your awesome Lead Magnet made by Beacon" — 4.0/5 > **Ron Elius** | *13 de abril de 2019* | Marketing y publicidad | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: For a quick idea of a Lead Magnet creation, Beacon has your back. It has ready-made templates, all you need to do is to use the template on your liking. Drag-and-drop, it’s really easy to navigate and customize your Lead Magnet. > > **Puntos en contra**: Because I mentioned that the Pros of Beacon is for a quick idea lead magnet creation, the con for Beacon is you still need a great Designer or Illustrator or both if you want the most highly-valuable Content on your disposal. The limited templates for Beacon is simple and plain because it’s intended to be like that so that you don't think very hard to design your Lead Magnet. > > Easy and Reliable Lead Magnet Creator ----- ### "The Complete Lead Magnet System from Design to Download" — 4.0/5 > **Usuario verificado** | *4 de noviembre de 2022* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Beacon have thought carefully about the whole lead magnet journey from design to how to make downloading them easier for the end user. I've not seen any other platform that offers such as complete solution to creating lead magnets and getting them to convert. > > **Puntos en contra**: Some of the design options on the lead magnet forms are a bit limited but I've no doubt more templates are on the way. > > So far it's solved a massive headache and road block in my online business. ----- ### "Slow to start, but they're ramping it up" — 3.0/5 > **Nate** | *17 de septiembre de 2018* | Diseño gráfico | Valoración de la recomendación: 5.0/10 > > **Puntos a favor**: The features they offer, from better design functionality to hosting your e books on their site with built in interaction metrics makes this platform pretty nice. They have a few templates available to help improve design and their feature of transposing old blog posts into ebooks can save you a little time during the design phase. > > **Puntos en contra**: Despite some of these great features listed in the pros section, it's not quite put together. Our company has been with them for a while and we can see that they have made huge improvements, which is why we stick with them. from a design perspective, things still feel "box-ey" but that is getting better. Within the next year or so, I would expect them to have a very smooth interface that solves a lot of the problems we have experienced in the past. > > While it may not be 100% competitive with some of the competing services out there, it's getting closer. ----- ### "Amazing Tool to Create and Distribute Lead Magnets and Ebooks" — 4.0/5 > **Usuario verificado** | *24 de octubre de 2018* | Formación profesional y coaching | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Greatly simplifies the process of creating documents that are (easily) shareable, attractively laid out, and prompt action. It has many templates and layouts which can be further customized to reflect your brand colors and logo. The sharing is done through a link to the document which is hosted on Beacon's server. It allows the creator to (optionally) allow the document to also be downloaded as a PDF. The created documents are mobile responsive but has some quirks. > > **Puntos en contra**: A bit hard to use and get used to but much, much, much easier than other competing products out there. The product has some quirks and potentially some bugs that make the document creation process a bit tedious. Having your own private domain is offered only as an upgrade. Mobile responsiveness is pretty good but has some ways to go. (For example, the social sharing icons interfere with the readability.) > > Even if you have existing content, converting that content into shareable documents \*should\* be easy, but it's not. Beacon takes away much of the frustration out of creating a shareable ebook and gives you some great tools to make the end result attractive, and easy to share. ----- ### "Beacon Lights the Way Home" — 4.0/5 > **Usuario verificado** | *23 de enero de 2019* | Educación superior | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: My first experience with Beacon came as they were primarily describing the product as a quick and easy way to produce a "lead magnet"—those free books, reports, infographics and the like that websites offer their visitors in exchange for their email addresses. Beacon has since expanded to offer basic leadpage design as well as the inline ads that offer those "magnetic freebies." When designing, say, an ebook, the software can pull in your various blog posts and offer a way to repurpose that content reasonably painlessly using a growing collection of templates. > > **Puntos en contra**: Beacon's initial emphasis on production of lead magnets seemed to make it a bit of a "one-hit wonder," and the initial offering of templates was limited, but as they've expanded I am happy to report they have added features—including leadpages—and made good on their promise to keep adding valuable templates. > > A product like Beacon works best with a custom domain—a branded website you own that offers a professional polish rather than a goofy and convoluted URL. I was delighted to find their custom domain option works very well—and seems to resolve much more quickly than some other software solutions that also utilize custom domains. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/143783/beacon?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/143783/beacon) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados