--- description: ¿Qué es y para qué sirve Sonar? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es Sonar? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Software para envío de SMS](/directory/30842/sms-marketing/software) > [Sonar](/software/149904/sonar) # Sonar Canonical: https://www.capterra.mx/software/149904/sonar Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/149904/sonar?page=2) > Aumenta el ROI y la satisfacción del cliente con esta solución de chat móvil. > > Veredicto: 8 usuarios lo han valorado con **3.8/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **3.8/5** | 8 Opiniones | | Facilidad de uso | 4.0/5 | Basado en las opiniones generales | | Asistencia al cliente | 3.3/5 | Basado en las opiniones generales | | Relación calidad-precio | 3.1/5 | Basado en las opiniones generales | | Funciones | 3.6/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 60% | (6/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Sonar - **Ubicación**: Seattle, EE. UU. - **Constitución**: 2014 ## Contexto comercial - **Precio inicial**: USD 70,000.00 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Windows (local), Linux (local), Android (móvil), iPhone (móvil), iPad (móvil) - **Idiomas admitidos**: inglés - **Países disponibles**: Estados Unidos ## Funciones - Chatbot - Creación de informes/análisis - Cualificación de leads - Cupones móviles - Envío masivo de mensajes de texto - Gestión de contactos - Mensajería bidireccional - Mensajería planificada - Personalización de mensajes - Respuestas automáticas ## Opciones de asistencia - Asistencia 24/7 ## Categoría - [Software para envío de SMS](https://www.capterra.mx/directory/30842/sms-marketing/software) ## Categorías relacionadas - [Software para envío de SMS](https://www.capterra.mx/directory/30842/sms-marketing/software) - [Software para chatbots](https://www.capterra.mx/directory/32448/chatbot/software) ## Alternativas 1. [Mailchimp](https://www.capterra.mx/software/110228/mailchimp) — 4.5/5 (17572 reviews) 2. [Constant Contact](https://www.capterra.mx/software/31898/constant-contact) — 4.3/5 (2912 reviews) 3. [Twilio](https://www.capterra.mx/software/180158/twilio-communications-platform) — 4.4/5 (501 reviews) 4. [Omnisend](https://www.capterra.mx/software/153508/omnisend) — 4.7/5 (836 reviews) 5. [Klaviyo](https://www.capterra.mx/software/156699/klaviyo) — 4.6/5 (524 reviews) ## Opiniones ### "my review on sonar sms marketing" — 5.0/5 > **Vivek** | *10 de abril de 2023* | Software informático | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Cost-effective: Compared to other marketing channels like TV or radio, SMS marketing is relatively affordable, and Sonar's pricing is competitive.High open rate: SMS messages have an average open rate of 98%, making them a highly effective way to communicate with customers.Personalized messages: Sonar allows businesses to customize their messages and personalize them with customers' names or other details, which can improve engagement and response rates. > > **Puntos en contra**: Limited message length: SMS messages have a character limit of 160 characters, which can be a challenge for businesses looking to communicate more complex information.Spam concerns: Customers may perceive SMS marketing messages as spam and opt out of receiving them, damaging the relationship between the business and the customer.Limited tracking and analytics: Sonar provides limited tracking and analytics features, which may make it difficult for businesses to measure the effectiveness of their SMS marketing campaigns. ----- ### "Very helpful for SMS marketing & chatbot." — 5.0/5 > **Usuario verificado** | *2 de marzo de 2023* | Petróleo y energía | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: 1. Automation of responses.2. Texting \& messaging to a larger audiences with just one click.3. Personalised message are very useful.4. Messaging can be done in a structured manner.5. Lead, campaign \& contact management are also good features.6. Chatbot feature.7. Customization \& Integration option is really helpful. > > **Puntos en contra**: 1. Few things are still manual, which is time consuming.2. Sometimes, it is inefficient when uploading the list.3. Page is not auto updated, it have to be refreshed to get the new messages. > > Overall, I will use it as of now.Suggestion - please work on changing the manual process. ----- ### "Unfavorable Contract Terms" — 2.0/5 > **David** | *22 de marzo de 2023* | Comercio minorista | Valoración de la recomendación: 0.0/10 > > **Puntos a favor**: SMS itself is a very powerful tool. Their system allowed my to adjust who was receiving messages and was relatively easy to change via upload. > > **Puntos en contra**: Multiple messages that I pushed out through their system failed. There is no alert for this and the message failures were not due to anything that I did incorrectly. When asking for a credit for these failures, I was offered an amount much lower than I was willing to accept. I lost thousands in sales not realizing messages did not go through. When I attempted to close the account, I was told there would be a $600 early termination fee. I signed up over 2 years prior, but the contract auto-renews without notice or any approval required. Be careful. > > It is ending on an extremely sour note ----- ### "Time saving and effective tool for automated business responses and customer engagement" — 5.0/5 > **Mukeshkumar** | *25 de febrero de 2023* | Tecnología y servicios de la información | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: Sonar's text message features are useful in engaging customers in a personalized manner. It is very effective for business. Sonar allows businesses to send automated messages to their customers, which saves time and increases efficiency. Sonar is user-friendly and easy to navigate, making it easy for businesses to integrate it into their daily operations. > > **Puntos en contra**: Sonar is user-friendly and easy to navigate, making it easy for businesses to integrate it into their daily operations. Some customers may not feel comfortable sharing their personal phone numbers with businesses, which can lead to privacy concerns. ----- ### "Flexible tool for SMS Marketing" — 4.0/5 > **Usuario verificado** | *6 de mayo de 2023* | Servicios financieros | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: 1. Personalised message.2. Mass messaging. 3. Scheduling of messages at the correct time.4. Keywords targeting.5. Detailed reporting helps in analysing the result.6. Automated responses.7. Lead generation \& lead management. > > **Puntos en contra**: 1. Technical glitches while using it.2. Manual refresh needs to be done for updating the page. > > Overall, it has been helpful for SMS Marketing. ----- Página: 1 de 2\ Siguiente: [Página siguiente](https://www.capterra.mx/software/149904/sonar?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/149904/sonar) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Datos estructurados