--- description: ¿Qué es y para qué sirve GMass? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es GMass? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de email tracking](/directory/31325/email-tracking/software) > [GMass](/software/168452/gmass) # GMass Canonical: https://www.capterra.mx/software/168452/gmass Página: 1 de 57\ Siguiente: [Página siguiente](https://www.capterra.mx/software/168452/gmass?page=2) > Permite a las empresas enviar campañas de combinación de correspondencia, realizar un seguimiento de las aperturas y los clics, y utilizar varias funciones al usar Gmail. > > Veredicto: 1391 usuarios lo han valorado con **4.8/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa GMass? Cualquiera que necesite una solución de marketing por correo electrónico con seguimiento y personalización de correo electrónico. GMass te da una mayor capacidad de entrega que otras soluciones más grandes. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.8/5** | 1391 Opiniones | | Facilidad de uso | 4.7/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.6/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.7/5 | Basado en las opiniones generales | | Funciones | 4.7/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: GMass - **Ubicación**: Mequon, EE. UU. ## Contexto comercial - **Precio inicial**: USD 25.00 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web - **Idiomas admitidos**: inglés - **Países disponibles**: Afganistán, Albania, Alemania, Andorra, Angola, Anguila, Antigua y Barbuda, Arabia Saudita, Argelia, Argentina, Armenia, Aruba, Australia, Austria, Azerbaiyán, Bahamas, Bangladés, Barbados, Baréin, Belice y 210 más ## Funciones - A/B Testing - Acciones activadas por evento - Alertas y notificaciones - Análisis de campañas - Campos personalizables - Creación de informes/análisis - Gestión de correo electrónico - Gestión de equipo - Mobile Optimization - Panel de actividades - Plantillas de correo electrónico - Programación de campañas - Real-Time Analytics - Real-Time Notifications - Real-Time Reporting - Segmentación de clientes - Segmentación por comportamiento - Seguimiento de clics - Seguimiento de la participación - Seguimiento del comportamiento - Seguimiento por correo electrónico ## Integraciones (en total: 3) - Gmail - Google Sheets - Zapier ## Opciones de asistencia - E-mail/Help Desk - Preguntas frecuentes/foro - Base de conocimientos - Chat ## Categoría - [Herramientas de email tracking](https://www.capterra.mx/directory/31325/email-tracking/software) ## Categorías relacionadas - [Herramientas de email tracking](https://www.capterra.mx/directory/31325/email-tracking/software) - [Software de personalización](https://www.capterra.mx/directory/30965/personalization/software) - [Herramientas de email marketing](https://www.capterra.mx/directory/30013/email-marketing/software) ## Alternativas 1. [Gmail](https://www.capterra.mx/software/202338/gmail) — 4.8/5 (13439 reviews) 2. [Mailchimp](https://www.capterra.mx/software/110228/mailchimp) — 4.5/5 (17625 reviews) 3. [Brevo](https://www.capterra.mx/software/132996/brevo) — 4.6/5 (3473 reviews) 4. [MailerLite](https://www.capterra.mx/software/136603/mailerlite) — 4.7/5 (2285 reviews) 5. [Constant Contact](https://www.capterra.mx/software/31898/constant-contact) — 4.3/5 (2925 reviews) ## Opiniones ### "Easy bulk emails with a personal touch" — 5.0/5 > **Aleksandra** | *5 de marzo de 2025* | Marketing y publicidad | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: In my opinion, and it might sound like a cliché, but its ease of use and direct integration with Gmail are key advantages. > > **Puntos en contra**: It may be a bit slow when sending large volumes of emails. > > I love sending personalized emails in bulk straight from my Gmail\! It really helps keep them out of the spam folder, which is fantastic for marketers like me. Plus, I can easily see who’s opening my emails and clicking on the links. I also set up automatic follow-ups, so I never forget to reach out again. Highly recommend it\! ----- ### "Gmass: My favorite Gmail Mail Merge Tool" — 5.0/5 > **Matt** | *28 de mayo de 2026* | Marketing y publicidad | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: I’ve tested dozens of email platforms…but GMass is the one I keep coming back to. Here’s why: Daily Consistency I use GMass to send 10–20 outreach emails per day. It’s a daily habit that keeps networking warm and partnerships flowing. Instead of mass blasts that feel cold, this approach helps build actual relationships. Affiliate Program Power When we run large-scale affiliate launches, we use GMass to communicate with thousands of partners. We can personalize updates, send reminders, and deliver swipe copy…all without switching tools or compromising quality. Personalized at Scale Merge fields from Google Sheets allow us to reference names, URLs, stats, or past interactions. So even a 2,000-person campaign feels like it was written individually. The recipient doesn’t feel like a number. Batch Sending + Scheduling GMass lets you space out your email delivery. That means better inbox placement and lower chances of hitting Gmail’s spam filters. It also spreads out responses so you’re not flooded all at once. Powerful Reporting The built-in analytics tell us who opened, who clicked, who replied, who bounced, and who unsubscribed. It’s actionable, fast, and doesn’t require extra integrations. Google Sheets Integration This is a game changer. Link your Sheet once, and GMass reads all the data dynamically. Want to update a name or tweak a message mid-campaign? Just edit the Sheet. No re-importing needed. Email Verification GMass verifies email addresses before you send…so you’re not wasting credits on dead leads or harming your sender reputation. It’s one of the unsung features that saves tons of time and money. In short? GMass saves us thousands of hours and thousands of dollars. We’ve never been flagged or shut down by Gmail…and that’s saying something in today’s deliverability climate. > > **Puntos en contra**: There’s a learning curve The interface is simple, but it does take a few days to fully grasp how to use Sheets, merge tags, and campaign scheduling. Thankfully, the GMass blog and help docs are solid. Once you’re in the flow, it’s second nature. It’s not the cheapest option At $25/month, GMass might seem expensive compared to some email tools. But considering the features, flexibility, and Gmail-native experience, it more than pays for itself. Especially when you factor in saved time and increased deliverability. Test your emails first Always add yourself to the Sheet and run a real test. Occasionally, merge fields don’t populate as expected…not often, but often enough that you’ll be glad you checked. It’s a quick fix that avoids awkward sends. These are minor trade-offs considering how powerful GMass is…but they’re worth knowing before you dive in. > > I’ve personally used GMass for years. We’ve run affiliate launches with thousands of partners and done daily personal outreach, all inside Gmail, thanks to this incredible Chrome extension. ----- ### "Efficient email outreach without leaving Gmail" — 5.0/5 > **Sailash** | *5 de mayo de 2026* | Comercio mayorista | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: Native Gmail integration (no separate platform needed) Strong personalization using Google Sheets Automated follow-ups and sequences Easy reply management inside Gmail > > **Puntos en contra**: UI can feel slightly dated compared to newer tools. Setup for advanced campaigns takes some time, especially when configuring sequences and conditions. Reporting is useful but could be more intuitive at first glance. > > GMass makes it easy to send personalized bulk emails directly from Gmail. I’ve used it for outreach campaigns, and the Google Sheets integration is a big plus. The automation (follow-ups, scheduling, tracking) works well and helps save time. There is a slight learning curve, especially for more advanced features, but once set up, it’s very effective. I’d recommend it to small businesses, consultants, or anyone doing regular email outreach. ----- ### "Terrible Customer Service" — 3.0/5 > **Sarah** | *25 de agosto de 2023* | Entretenimiento | Valoración de la recomendación: 0.0/10 > > **Puntos a favor**: The program works ok. I realized that I'm basically double paying for mass email and GMass felt like it clogged my inbox. It works for plain text emails, however I didn't really find much other benefit personally. And, I regret spending the money on it. Other people have found it really useful and leaving high reviews. I'm just feeling I could have done without it. > > **Puntos en contra**: The customer service is awful and the website is a little bit of a run around to find your help/support answers. There is no chat function on the site nor a way to contact them. I didn't realize my subscription was still going until I got a card ping today. I immediately canceled the account and went to find customer service to ask them to stop payment since. In order to get a refund, I had to search the site. Then, you can only connect with customer service if you have GMass attached to your emails. I'd already pulled the chrome extension off my computer. Without the GMass extention, you cannot get a hold of customer service. To me, this is dishonoring to the customers that pay money monthly to use a product. For this reason, I wouldn't recommend GMass. ----- ### "Intercom Series capability at a fraction of the complexity" — 5.0/5 > **Rene** | *22 de mayo de 2026* | Tecnología y servicios de la información | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: GMass has become my default mail merge tool for interview recruitment outreach. I've run two separate campaigns with it and both went smoothly. Quick setup, reliable sends, useful reporting. For a sole Researcher who doesn't need an enterprise platform, it hits the right balance of simplicity and capability. > > **Puntos en contra**: The sequence logic is less sophisticated than what I had access to in Intercom Series previously, but that's an unfair comparison given the price difference. For my use case, the simpler model is actually a feature, not a limitation. ----- Página: 1 de 57\ Siguiente: [Página siguiente](https://www.capterra.mx/software/168452/gmass?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/168452/gmass) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Datos estructurados