18 años ayudando a las empresas mexicanas
a elegir el mejor software

¿Qué es Alexa?

Encuentra a tu público, llega a ellos y conviértelos en clientes con marketing que funciona. Alexa es una solución de software que ayuda a tu empresa a obtener mejores resultados de marketing. Ofrece auditorías de sitios, investigación de palabras clave, análisis de competidores y análisis de público.

¿Quién usa Alexa?

Profesionales del marketing, dueños de negocios y equipos de liderazgo

Alexa Software - 1
Alexa Software - 2
Alexa Software - 3
Alexa Software - 4
Alexa Software - 5

¿Tienes dudas sobre Alexa? Compara con una alternativa popular

Alexa

Alexa

4.4 (85)
USD 99.00
mes
Versión gratuita
Prueba gratuita
20
No se han encontrado integraciones
4.4 (85)
4.1 (85)
4.1 (85)
VS.
Precio inicial
Opciones de precios
Funcionalidades
Integraciones
Facilidad de uso
Relación calidad-precio
Atención al cliente
USD 15.00
mes
Versión gratuita
Prueba gratuita
105
218
4.3 (6,167)
4.2 (6,167)
4.4 (6,167)
Las barras de puntuación verdes muestran el producto ganador en función de la puntuación media y el número de opiniones.

Otras alternativas interesantes a Alexa

HubSpot Marketing Hub
Funcionalidades más valoradas
Automatización de marketing
Gestión de campañas de email
Marketing por correo electrónico
SpyFu
Funcionalidades más valoradas
Análisis de la competencia
Herramientas de investigación de palabras clave
Seguimiento de posiciones de palabras clave
Semrush
Funcionalidades más valoradas
Gestión de SEO
Herramientas de investigación de palabras clave
Seguimiento de posiciones de palabras clave
Similarweb
Funcionalidades más valoradas
Análisis de la competencia
Creación de informes y estadísticas
Visualización de datos
Marketing 360
Funcionalidades más valoradas
Bloqueo de spam
Facturación en línea
Prevención de fraudes en los pagos
SE Ranking
Funcionalidades más valoradas
Análisis de la competencia
Herramientas de investigación de palabras clave
Seguimiento de posiciones de palabras clave
Morningscore
Funcionalidades más valoradas
Gestión de auditorías
Herramientas de investigación de palabras clave
Seguimiento de posiciones de palabras clave
Wix
Funcionalidades más valoradas
For Small Businesses
Gestión de páginas web
Website Hosting
Hootsuite
Funcionalidades más valoradas
Gestión de varias cuentas
Integración de redes sociales
Programación de publicaciones

Opinones de Alexa

Evaluación media

En general
4.4
Facilidad de uso
4.4
Atención al cliente
4.1
Funcionalidades
4.3
Relación calidad-precio
4.1

Opiniones por tamaño de empresa (empleados)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Encontrar opiniones por puntuación

5
55%
4
35%
3
5%
2
4%
1
1%
Andrew
Andrew
Adtech and SEO Manager
Usuario de Linkedin verificado
Servicios financieros, 10,000+ empleados
Ha utilizado el software durante: Unspecified
Fuente de la reseña

Alexa User Review

3.0 hace 3 años
Los subtítulos en español están disponibles en el reproductor de video
Bennaire
Bennaire
Editor en EE. UU.
Usuario de Linkedin verificado
Redacción y edición, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Alexa is good but could be more intuative.

5.0 hace 3 años

Comentarios: I use the Alexa app mostly to control my smart home devices, and music.

Puntos a favor:

I love the ability to control devices individually or as a group.

Contras:

I dislike the redunduncy Of the setup process.

Kim
Kim
Owner en EE. UU.
Usuario de Linkedin verificado
Comercio minorista, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Great interactive

5.0 hace 4 años

Comentarios: I am not having to be on my phone all the time looking for prices.

Puntos a favor:

I like the ease at which Alexa allows me to compare pricing. I can just speak my request and get an answer in minutes.

Contras:

Able to not bring up so much information. Sometimes it brings up the wrong prices as compared to online.

Majed
SEO Specialist en Turquía
Producción audiovisual, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Alexa Ranking

2.0 hace 3 años

Comentarios: It was required by management to use Alexa as ranking tool and SEO, we had many issue with the tool, but it was still the most popular website ranking tool.

Puntos a favor:

so popular and data availablity for long time

Contras:

Lake of detailed analytics, no integration with third-party tool

Emeka
Emeka
Ambassador for The Technology Innovation Scholars Program en EE. UU.
Usuario de Linkedin verificado
Educación superior
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

This is an effective tool to understand and improve traffic.

5.0 hace 7 años

Puntos a favor:

The software is really good in almost every aspect. It is relatively easy to use, it has a very responsive customer service and is not too expensive in my opinion.

Contras:

The only possible issue I have is the slightly low amount of functionality the software provides in terms of analytics and obtaining more information. This may not be a problem for others.

Deborah
Deborah
HR Manager - Learning and Development en EE. UU.
Usuario de Linkedin verificado
Tecnología y servicios de la información, 10,000+ empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Alexa for personal use

5.0 hace 4 años

Comentarios: Love being able to use it for music and the bluetooth allows me to pair it with headphones, Roku, and external speakers.

Puntos a favor:

I bought several Echo Dot devices (bought one first, and then 2 more after about 2 months). I love using it primarily for music, but am still learning the various skills available.

Contras:

Be aware of what comes checked as "on" vs. what YOU want on. For example, Sidewalk may be turned on by default and I did not want that set to on. In addition, I would love to use Alexa for more, but some items (TVs, Cable, etc) are not compatible as of yet.

Ogunyinka
Ogunyinka
Owner en Nigeria
Usuario de Linkedin verificado
Redacción y edición, Trabajador autónomo
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Alexa

4.0 hace 6 años

Comentarios: One of the best features of alexa is their alexa ranking which seo expert use in weeding out low quality blogs with high domain authority.

Puntos a favor:

Alexa gives me a complete information about my blog. This information help me to outrank my competitor and find long tail keyword easily.

Contras:

Alexa is geared towards big business who will not mind spending huge money but the pricing is very expensive.

Jonathan
Jonathan
EE. UU.
Usuario de Linkedin verificado
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña
Fuente: GetApp

A great growth tool

4.0 hace 7 años

Puntos a favor:

I really enjoy that Alexa is plain and simply easy to use, dispute some minor hiccups with setup , I don’t have too many complaints.

Contras:

For the simplicities of my everyday use , Alexa gets the job done well however I would not use this software for heavy duty work specifically because it’s doesnt necessarily understand neutral commands and that can be a bit of an issue for larger scaling.

david
david
Freelancer en Venezuela
Usuario de Linkedin verificado
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Alexa is excellent to find your target audience and your interests

5.0 hace 7 años

Comentarios: thanks to Alexa I got high profits due to its powerful tools to perfect SEO

Puntos a favor:

thanks to alexa I found a powerful segmentation of my target audience and achieved a lot of conversions in my online marketing campaign

Contras:

I do not like the mobile version of Alexa, I think the responsive design can improve, but in general Alexa is very good.

Katie
Katie
Associate Director of Internal Communications en EE. UU.
Usuario de Linkedin verificado
Instituciones religiosas, 51-200 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Robust Data and Competitor Analysis Tool

5.0 hace 6 años

Comentarios: Excellent research and analytic tool for competitive research, keyword research, and audience segmentation.

Puntos a favor:

I turned to Alexa as I was working on a competitive analysis for a new web property our organization is launching. It's a fantastic research tool that provides insights into both your own website and others'. It helped me identify some competitors I wasn't aware of, and is my go-to starting point for keyword research. The audience overlap tool and audience interest tool help me create winning social campaigns. It's just a great overall tool for digital marketers.

Contras:

So far I haven't had anything I don't like!

Courteney
Courteney
Service Assistant en EE. UU.
Usuario de Linkedin verificado
Alimentación y bebidas, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Alexa Echo

5.0 hace 4 años

Puntos a favor:

My favorite part about Alexa is that you can make phone calls from it.

Contras:

I don't like that what you ask in the app doesn't coordinate to my Alexa Echo.

Gabriela
surpevisora en Brasil
Marketing y publicidad, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

GAAB WITH Alexa

5.0 hace 2 años

Comentarios: my experience was surprising and I saw and felt myself in the future. A great and high tech. I love and own it in almost every corner of my house.

Puntos a favor:

all! I can quickly search and find out about things, both as a curiosity and to know if it's going to rain or what time it is or even to listen to music and turn off the lights... immediate functions

Contras:

There is nothing I don't like about Alexa itself, but something that could improve is the customer service support, to answer questions and get help

Michelle
Seamstress en EE. UU.
Arte y artesanía, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Alexa Saves the Day!

5.0 hace 4 años

Comentarios: Alexa is a great addition to any home. Trust me you won't regret getting it. I know I wish I would have bought it so much sooner!

Puntos a favor:

What don't I like about Alexa? Alexa is so awesome and helpful I can't imagine life before I had her. I use her daily to set alarms for school for both myself and my child. Additionally, you can say her name and ask her pretty much any question in the world and she will respond with the correct information about 90% of the time, which is pretty impressive. You can play games with her, which my 9-year-old son loves. I love naming a song and being able to listen to it within seconds as well.

Contras:

Sometimes she doesn't understand what I have said even though I spoke very clearly. This happens with all technology though so I can't complain too much.

Shyamalee
Software Quality Assurance Engineer en Sri Lanka
Tecnología y servicios de la información, 51-200 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Alexa - website ranking software

4.0 hace 6 años

Comentarios: I have been using this software for my web site for a long time. I get a daily ranking analysis about my site to know where my site is with other competitors. Their seo reports helped me to improve my site performances. I even had a chance to know performances of my competitors too. Their advises to improve the site helps a lot.

Puntos a favor:

This software is easy to use, shows the quality of your website with statistics. Uses SEO tools to value your website. It provides you a good analytical report of the performance of your website with other sites. Alexa reports provide you how to improve your site against other competitors.

Contras:

Subscriptions packages are bit high. Their support takes some times to reply .

Amber
owner en EE. UU.
Alimentación y bebidas, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

recommend

4.0 hace 4 años

Comentarios: It is very good and so easy to use! Its very helpful for everyday tasks or Information!

Puntos a favor:

It's very useful and effective! It makes every day easier! It was a good fit and choice! I wouldn't use anything else!

Contras:

There is nothing I dont like. I can't think of anything I would change! Its very useful u deffently recommend!

Paul
Senior Technical Rep en EE. UU.
Tecnología y servicios de la información, 10,000+ empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Alexa is a requirement for my home and business use

5.0 hace 2 años

Comentarios: I could not survive now in this day of age without Alexa being my smart AI agent. Also the affiliate options give me a nice side hustle while building a brand. The search SEO options and link tracking makes it a very powerful tool to continue to see what works and how to grow.

Puntos a favor:

Asking questions is smart and is a good search engine. I also have used it with business for great affiliate marketing.

Contras:

It does a lot so can be confusing. Sometimes the AI options get confused.

Sandra
Homemaker en EE. UU.
Administración educativa, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Alexa switch

5.0 hace 4 años

Comentarios: Its been a great help with light TV microwave phone.and save a lot of moving around

Puntos a favor:

Save me time works with the sound of my voice on command. I love it less work for me just speak and everything is on

Contras:

It is kind of hard getting it together and programing it.but that's it takes some time to figure it out

Usuario verificado
Usuario de Linkedin verificado
Marketing y publicidad, 11-50 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña
Fuente: GetApp

Chrome App

4.0 hace 9 años

Comentarios: I like to use the google chrome extension. I get a quick overview of how popular the site is and by which countries. It's free so it's a good value for the buck.

Puntos a favor:

I like to use the google chrome extension. I get a quick overview of how popular the site is and by which countries. It's free so it's a good value for the buck.

Contras:

Not really. It does exactly what I expect it to.

Sagar
Student en India
Internet, Trabajador autónomo
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Alexa ranking is good or bad

5.0 hace 6 años

Comentarios: best website to know the ranking of any website and to know the keywords used in other website to rank their own website high price to be paid to use the service of Alexa

Puntos a favor:

Alexa provide search website ranking it shows website rank in global it helps me to know the the position of my website whether it is highly rank table or not

Contras:

This online software is nice for the people who have a blogging website or any other website which provide service but I have a complaint regarding the Alexa ranking that there is a complicated interface and most of the people does not know the all the features present in Alexa and they charge very high for a month to provide their service

Francisco
Owner en Canadá
Arte y artesanía, 2-10 empleados
Ha utilizado el software durante: Más de un año
Fuente de la reseña

Good site for music

4.0 hace 3 años

Puntos a favor:

Just your voice and you get the music you want

Contras:

Sometime it is limited. Mainly about classic music

Sarah
Bookkeeper en EE. UU.
Construcción, 11-50 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Alexa the questions answer for my kids

5.0 hace 3 años

Comentarios: I think it’s a wonderful idea and invention Al around!

Puntos a favor:

What I like most is that my kids can interact and ask questions and play games without my help. They can listen to music and it has a childrens setting which is super nice!

Contras:

What I liked the least was that it was time consuming to do the initial set up.. but it was really a non issue

Usuario verificado
Usuario de Linkedin verificado
Software informático, 501-1,000 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña
Fuente: GetApp

Good for accurate website analytics

5.0 hace 9 años

Comentarios: I use Alexa to gauge how popular websites are for business purposes. I work in PR, so we rank different media outlets/websites in a tiered approach, based on the analytics provided by Alexa.

Puntos a favor:

Extremely easy to use. Seems accurate and consistent. Well-known, credible site.

Contras:

I don't have any cons for Alexa. Sometimes I check its accuracy by comparing to Compete.com, but I have never had any issues.

Khaled
Manager en EE. UU.
Propiedad inmobiliaria, 11-50 empleados
Ha utilizado el software durante: 6-12 meses
Fuente de la reseña

Great website information tool

4.0 hace 4 años

Comentarios: Overall I am satisfied with Alexa Site Info as a subscribed user and plan to remain subscribed

Puntos a favor:

I enjoy using Alexa Site Info to dive deeper into the analytics of my website and others in my sector. I find the information valuable and actionable

Contras:

I think the software could be improved by offering more paid plan options.

Michelle
Owner en EE. UU.
Comercio minorista, 2-10 empleados
Ha utilizado el software durante: Más de dos años
Fuente de la reseña

Easy to use and Great Features!

5.0 hace 2 años

Puntos a favor:

Being able to hook up smart home devices.

Contras:

Allowing regular users to upload their own features.

Casie
Hospital Manager en EE. UU.
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

Love Alexa!

5.0 hace 7 años

Puntos a favor:

Easy to use, even my kids can use it regularly . User friendly and good service, never complain about it.

Contras:

Needs to integrate with more such as other software and apps. Otherwise there are not too many cons. Occasionally does work

MaryBeth
Attendance en EE. UU.
Administración educativa, 51-200 empleados
Ha utilizado el software durante: 1-5 meses
Fuente de la reseña

My use

3.0 hace 4 años

Puntos a favor:

I like that I can contact my father who lives in FLorida and me being in another state it's nice to just know he is in living room hanging out and I can chat with him without the use of the phone

Contras:

I haven't come across anything yet because I'm so new to using the product.