---
description: ¿Qué es y para qué sirve PlayPlay? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ¿Qué es PlayPlay? - Reseñas, precios y funciones - Capterra México 2026
---

Breadcrumb: [Inicio](/) > [Programas para hacer videos](/directory/31677/video-making/software) > [PlayPlay](/software/183818/playplay)

# PlayPlay

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> PlayPlay es una herramienta de creación de video que permite a los equipos de comunicaciones, marketing y redes sociales producir videos de alta calidad en minutos.
> 
> Veredicto: 29 usuarios lo han valorado con **4.6/5**. De los mejores valorados en **Probabilidad de recomendación**.

-----

## Vista rápida

### ¿Quién usa PlayPlay?

Marcas como AXA, Heineken y Orange confían en PlayPlay para crear videos de todo tipo: desde historias para las redes sociales, resúmenes de noticias o anuncios de empresa hasta tutoriales y videos de información pública.

## Estadísticas y valoraciones rápidas

| Métrica | Calificación | Detalles |
| **En general** | **4.6/5** | 29 Opiniones |
| Facilidad de uso | 4.7/5 | Basado en las opiniones generales |
| Asistencia al cliente | 4.7/5 | Basado en las opiniones generales |
| Relación calidad-precio | 4.3/5 | Basado en las opiniones generales |
| Funciones | 4.4/5 | Basado en las opiniones generales |
| Porcentaje de recomendaciones | 90% | (9/10 Probabilidad de recomendación) |

## Sobre el proveedor

- **Empresa**: PlayPlay
- **Ubicación**: Paris, Francia
- **Constitución**: 2016

## Contexto comercial

- **Modelo de precios**:  (Prueba gratis)
- **Público objetivo**: 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+
- **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop)
- **Idiomas admitidos**: alemán, francés, inglés
- **Países disponibles**: Albania, Alemania, Andorra, Anguila, Antigua y Barbuda, Aruba, Austria, Bahamas, Barbados, Belice, Bermudas, Bielorrusia, Bosnia y Herzegovina, Bulgaria, Bélgica, Canadá, Chequia, Chipre, Ciudad del Vaticano, Costa Rica y 69 más

## Funciones

- @menciones
- Alertas y notificaciones
- Animación
- Animación y transiciones
- Arrastrar y soltar
- Campañas multicanal
- Carga de archivo de audio/video
- Comentarios/notas
- Compartir en redes sociales
- Content Generation
- Controles o permisos de acceso
- Creación de informes y estadísticas
- Creación de marca personalizable
- Creación de vídeos
- De texto a vídeo
- Edición de texto
- Edición de vídeo
- Gestión de contenidos
- Gestión de vídeos
- Herramientas de colaboración
- IA y aprendizaje automático
- Mediateca
- Modelos
- Modelos personalizables
- Procesamiento de lenguaje natural
- Reconocimiento de voz
- Subtítulos/Subtítulos cerrados
- Superposición de marcas
- Superposición de texto
- Time Stamps
- Varios idiomas
- Video Templates
- Virtual Characters and Avatars
- Voice Cloning

## Opciones de asistencia

- E-mail/Help Desk
- Preguntas frecuentes/foro
- Base de conocimientos
- Asistencia telefónica
- Chat

## Categoría

- [Programas para hacer videos](https://www.capterra.mx/directory/31677/video-making/software)

## Categorías relacionadas

- [Programas para hacer videos](https://www.capterra.mx/directory/31677/video-making/software)
- [Software para generación de videos con IA](https://www.capterra.mx/directory/34376/ai-video-generator/software)
- [Herramientas de colaboración](https://www.capterra.mx/directory/15/collaboration/software)
- [Software para subtítulos](https://www.capterra.mx/directory/33295/closed-captioning/software)
- [Herramientas de marketing de contenido](https://www.capterra.mx/directory/30796/content-marketing/software)

## Alternativas

1. [Adobe Express](https://www.capterra.mx/software/174232/adobe-express) — 4.6/5 (1229 reviews)
2. [Loom](https://www.capterra.mx/software/191187/loom) — 4.7/5 (518 reviews)
3. [InVideo](https://www.capterra.mx/software/180680/invideo) — 4.6/5 (408 reviews)
4. [CreateStudio](https://www.capterra.mx/software/203897/create-studio) — 4.8/5 (578 reviews)
5. [Constructor Avatar](https://www.capterra.mx/software/1056424/avatar) (0 reviews)

## Opiniones

### "PlayPlay, a tool designed to tell stories in the organization and make high-quality videos." — 5.0/5

> **Marianela** | *18 de marzo de 2023* | Productos químicos | Valoración de la recomendación: 9.0/10
> 
> **Puntos a favor**: PlayPlay's design has been based on creating an interactive and easy-to-use environment.We can create videos and save them in the specific format that we are going to need, either to publish them on social networks, YouTube or our website. We can also create animations by incorporating dynamic elements, which can be, for example, images, music, custom logos, among others, and we can add customization to any part of our video based on our needs, to apply transitions, colors and effects that we may require, in addition to manipulating the duration and format of our final product.
> 
> **Puntos en contra**: PlayPlay is quite compact in terms of the available functionalities, which allow you to make spectacular videos with very little effort, with professional results, however, it may be that in some cases in which we require a very specialized design, we need some additional tools to those existing in the current version. However, PlayPlay is widely used and valued for its simplicity, and for the ease it has to tell spectacular stories with very little effort.
> 
> PlayPlay is based on the development of a compact and agile environment, since it offers the necessary tools in an intuitive format, without incorporating functionalities that we never use, but with which we are going to need to tell a story and create an exceptional video.We can easily switch between the screens related to our designs and see the different variations, maintain versions that allow us to perform evolutionary maintenance based on the behavior of our marketing campaigns and without a doubt, grow our brand.

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### "Hands down, the best platform for professional, short-form videos" — 5.0/5

> **Usuario verificado** | *10 de diciembre de 2020* | Marketing y publicidad | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: The platform is really easy to use. The standout features, to me, are the way building and editing proceses are set up. It's like you are creating a story board, and then all the options for motion design, text, imagery can be added with a drag and drop. Also, you can start with a template if you don't know what to do. Once you've made your video, it's one click to look at the whole thing (with hilarious videos while you wait), and then easy to go back and edit. One of the reasons we use PlayPlay is that making videos before required a person or an expert. Who has time and budget for that??
> 
> **Puntos en contra**: Since I am at b2b company, it would be cool to see a few more templates for business people. But honestly, most of our customers and employees want to be entertained. I struggled a little with how much text was too much and how t change the colors, but finally figured that out. Also, I was looking for help and wasn't sure how I could get to the knowledge base. The customer success team guided me there. They were very helpful.
> 
> The biggest business problem we're solving is the fact that we can actually create and use video in our content. We were never able to do that well before. Also, that the videos are professionally designed, and so that justifies the cost.

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### "Useless - didn't use my script" — 1.0/5

> **Nico** | *11 de junio de 2024* | Marketing y publicidad | Valoración de la recomendación: 0.0/10
> 
> **Puntos a favor**: it's easy to use indeed, but useless since the video generated had nothing to do with my script
> 
> **Puntos en contra**: The video generated had nothing to do with my script

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### "So easy to make videos\!" — 5.0/5

> **Usuario verificado** | *16 de enero de 2020* | Organización de eventos | Valoración de la recomendación: 10.0/10
> 
> **Puntos a favor**: Very user-friendly compared to other software, 30 minutes only to become an expert user ;)&#10;No need to call for a video agency, we can make videos ourselves with my team (8 videos a month\!)&#10;Cool templates to make videos in 3 minutes when you are a bit in a rush&#10;Ability to set your own branding with no additional cost
> 
> **Puntos en contra**: Nothing to say - maybe that the software is not in French, but it's not a problem within our company

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### "A friend introduced me PlayPlay, now I can't stop creating amazing videos with it\!" — 4.0/5

> **Rono** | *11 de julio de 2023* | Software informático | Valoración de la recomendación: 7.0/10
> 
> **Puntos a favor**: I really love how PlayPlay deliberately ensured access to quality video editing features that are easy to use.
> 
> **Puntos en contra**: I do not like how some of the best features of PlayPlay require one to upgrade.
> 
> So far I have enjoyed creating amazing videos with PlayPlay, kudos\!

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## Enlaces

- [Ver en Capterra](https://www.capterra.mx/software/183818/playplay)

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