--- description: ¿Qué es y para qué sirve SugarCRM? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es SugarCRM? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Sistema CRM](/directory/2/customer-relationship-management/software) > [SugarCRM](/software/20344/sugarcrm) # SugarCRM Canonical: https://www.capterra.mx/software/20344/sugarcrm Página: 1 de 18\ Siguiente: [Página siguiente](https://www.capterra.mx/software/20344/sugarcrm?page=2) > SugarCRM es una solución CRM galardonada a nivel mundial. Ideal para organizaciones de todos los sectores que tengan entre 50 y 8000 empleados. > > Veredicto: 410 usuarios lo han valorado con **3.8/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa SugarCRM? SugarCRM es una oferta de aplicación y plataforma de CRM horizontal dirigida a clientes que buscan soluciones muy fáciles de usar y que faciliten la gestión de incluso los procesos de cliente de extremo a extremo más complejos. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **3.8/5** | 410 Opiniones | | Facilidad de uso | 3.7/5 | Basado en las opiniones generales | | Asistencia al cliente | 3.7/5 | Basado en las opiniones generales | | Relación calidad-precio | 3.8/5 | Basado en las opiniones generales | | Funciones | 3.8/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 70% | (7/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: SugarCRM - **Ubicación**: Cupertino, EE. UU. - **Constitución**: 2004 ## Contexto comercial - **Precio inicial**: USD 59.00 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Windows (local), Linux (local), Android (móvil), iPhone (móvil), iPad (móvil) - **Idiomas admitidos**: alemán, chino tradicional, español, francés, inglés, italiano, japonés - **Países disponibles**: Alemania, Arabia Saudita, Australia, Austria, Bélgica, Canadá, Catar, China, Emiratos Árabes Unidos, Eslovenia, España, Estados Unidos, Finlandia, Francia, India, Irlanda, Isla de Man, Italia, Liechtenstein, Luxemburgo y 8 más ## Funciones - Acceso móvil - Almacenamiento de documentos - Análisis de campañas - Análisis predictivo - Automatización de marketing - Base de datos de clientes - Base de datos de contactos - Búsqueda/filtro - Campañas de goteo - Captura de clientes potenciales - Contactos compartidos - Creación de informes y estadísticas - Cualificación de leads - Distribución de clientes potenciales - Enriquecimiento de datos - Generación de clientes potenciales - Generación de clientes potenciales - Gestión de actividad de ventas - Gestión de calendarios - Gestión de campañas - Gestión de clientes potenciales - Gestión de contactos - Gestión de correo electrónico - Gestión de flujos de trabajo - Gestión de la base de conocimiento - Gestión de modelos - Gestión de tareas - Gestión del pipeline - Gestión del pipeline de ventas - IA y aprendizaje automático - Informes de ventas - Informes personalizables - Marketing multicanal - Marketing por correo electrónico - Marketing social - Métricas de rendimiento - Panel de actividades - Panel de comunicaciones - Previsión de ventas - Priorización - Páginas de aterrizaje y formularios web - ROI Tracking - Segmentación - Segmentación de clientes potenciales - Seguimiento de conversión - Seguimiento de interacciones - Seguimiento de visitantes de la web - Sistema de calendarios o recordatorios - Supervisión de redes sociales - Third-Party Integrations … y 16 características más ## Integraciones (en total: 49) - 8x8 Cloud Communication Platform - Acuity Scheduling - Aircall - AmazingMail - Brevo - CData Arc - Campaign Monitor by Marigold - ChatGPT - CloudAgent - Constant Contact - DealHub - Docusign - Drift - Dropbox Business - Google Maps … y 34 integraciones más ## Opciones de asistencia - E-mail/Help Desk - Base de conocimientos - Asistencia telefónica - Asistencia 24/7 - Chat ## Categoría - [Sistema CRM](https://www.capterra.mx/directory/2/customer-relationship-management/software) ## Categorías relacionadas - [Sistema CRM](https://www.capterra.mx/directory/2/customer-relationship-management/software) - [Sistemas automatizados de ventas](https://www.capterra.mx/directory/12/sales-force-automation/software) - [Software de gestión de contactos](https://www.capterra.mx/directory/30016/contact-management/software) - [Herramientas de administración de leads](https://www.capterra.mx/directory/30017/lead-management/software) - [Software CRM online](https://www.capterra.mx/directory/30072/online-crm/software) ## Alternativas 1. [HubSpot CRM](https://www.capterra.mx/software/152373/hubspot-crm) — 4.5/5 (4453 reviews) 2. [Zoho CRM](https://www.capterra.mx/software/155928/zoho-crm) — 4.3/5 (6964 reviews) 3. [Bigin by Zoho CRM](https://www.capterra.mx/software/204998/bigin-by-zoho-crm) — 4.7/5 (725 reviews) 4. [Salesforce Sales Cloud](https://www.capterra.mx/software/61368/salesforce) — 4.4/5 (18768 reviews) 5. [Dynamics 365](https://www.capterra.mx/software/157279/dynamics-365) — 4.4/5 (5811 reviews) ## Opiniones ### "A complete history of calls, emails, and customers in one location only" — 4.0/5 > **Julia Maria** | *7 de julio de 2022* | Servicios de información | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: The software provides a robust search feature that allows you to search by name, phone number, and other data values that I need. A standard profile account view would highlight the key information in the configuration of the presentation card, which may include phone number categorizations and to whom the account is allocated, for example. Admin software provided with SugarCRM enables the setup of each screen such that The company wants, including adding personalized infinite areas, changing values on any deployable list, and arranging everything and all. Another main way in which I can use SugarCRM phones or tablets when out of the office, helps you to extract some data through searches and tables, you can quickly call a contact and when you have a call. > > **Puntos en contra**: You will choose to separate and divide the data into different categories. one way that you might do this is through searches, you will get to sort so many that you can get lost in so much dating. > > SugarCRM offers you a way to monitor all the clients and leaflet details so you can keep everyone within the business on the same page, from ads to distribution to support to everyone to work with a system to get a detailed view of what is going on for each and every customer and future buyers. This is where I can show the details that are most important for my day, whether it is my channeling of potential clients, the weekly operation and predictions from my staff, or my allocated customer service cases. The home page can be personalized for any division of Sample with exactly the right details for every user. The browser bar at the top of the screen is the preferred position, but it can be placed sideways, floating or at the bottom. ----- ### "Robust Platform to have wide customer relationship" — 4.0/5 > **sanjay** | *4 de marzo de 2023* | Fabricación de productos eléctricos/electrónicos | Valoración de la recomendación: 9.0/10 > > **Puntos a favor**: SugarCRM's lead management capabilities can also help to streamline sales processes. By providing a platform for managing leads, assigning them to sales reps, and tracking their progress through the sales pipeline, SugarCRM enables sales teams to work more efficiently and effectively. This can help to reduce duplication of effort, improve collaboration between different teams, and ultimately drive higher revenues and profits. > > **Puntos en contra**: SugarCRM's contact management capabilities also provide powerful analytics and reporting tools that can help businesses to gain deeper insights into their customer interactions. By leveraging this data, businesses can identify trends and patterns in customer behavior, adjust their marketing and sales strategies, and ultimately achieve better results. This is a least like about my softwares where i can get the same feature in the other platform like salesforce. > > SugarCRM is a robust and feature-rich platform that can help businesses of all sizes improve their customer relationships and streamline their operations. It has a large and active user community, with regular updates and new features being added to the platform to ensure that it remains relevant and competitive in the market. ----- ### "A CRM software which fits in budget but lacks needy features" — 3.0/5 > **Dijin** | *8 de agosto de 2022* | Tecnología y servicios de la información | Valoración de la recomendación: 4.0/10 > > **Puntos a favor**: Maintaining records helps in avoiding any misses in journey to achieve the targets. > > **Puntos en contra**: It is quite time consuming to work with this software. There needs to some kind of an optimization or additional features to help navigate things faster. > > It needs improvement, I don't want to spend a lot of time in juggling around with my list. This software is only a little better than MS excel. ----- ### "Round the clock support" — 5.0/5 > **Casey** | *1 de julio de 2023* | Salud, bienestar y deporte | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: First of all SugarCRM has a great set of features that outperforms many competitors. It comes with round the clock support and user forums for quick fixes and learning. Pipeline management and analysis powered by AI both thoroughly impressed me. I liked the integration with marketing.Dashlets are great organizers and lists are adjustable by filters. SugarCRM is customizable on many fronts. > > **Puntos en contra**: I don't like how much we're paying for Sugar CRM. I don't like the learning curve that comes with it, it's hard even with great support. To me it doesn't look like enough care was taken to make a user friendly interface.Permissions for the entire team proved to be one of the worst tasks next to getting contacts imported which I had to do manually. ----- ### "Ok application, better, cheaper alternatives exist" — 4.0/5 > **Paul** | *21 de enero de 2021* | Tecnología y servicios de la información | Valoración de la recomendación: 2.0/10 > > **Puntos a favor**: Very stable, solid easy to use, administer Easy to implement and deploy Reporting is good and allows fro complex reports to be built > > **Puntos en contra**: It has not changed in a looong time (perhaps years?) For the functionality, it is expensive - better options exist Marketing is poor (unless you go for Sugar marketing apps which are expen$ive\!) > > It is an OK application, Sugar has stood still in time and, when you consider the app out of the box, its pretty much standard. Sugar has divided its stack into various products for marketing, for sales, for support only making it a very expensive when you consider other options in the market ----- Página: 1 de 18\ Siguiente: [Página siguiente](https://www.capterra.mx/software/20344/sugarcrm?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/20344/sugarcrm) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados