--- description: ¿Qué es y para qué sirve Constant Contact? Lee opiniones verificadas, descubre sus características, precios de planes, ventajas y desventajas. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: ¿Qué es Constant Contact? - Reseñas, precios y funciones - Capterra México 2026 --- Breadcrumb: [Inicio](/) > [Herramientas de email marketing](/directory/30013/email-marketing/software) > [Constant Contact](/software/31898/constant-contact) # Constant Contact Canonical: https://www.capterra.mx/software/31898/constant-contact Página: 1 de 119\ Siguiente: [Página siguiente](https://www.capterra.mx/software/31898/constant-contact?page=2) > Todas las herramientas de marketing, características y orientación experta que necesitas para tener éxito, todo en un solo lugar. Crea tu sitio web gratis hoy mismo. > > Veredicto: 2953 usuarios lo han valorado con **4.3/5**. De los mejores valorados en **Probabilidad de recomendación**. ----- ## Vista rápida ### ¿Quién usa Constant Contact? Esta plataforma de marketing online ampliada está diseñada para ayudar a propietarios de pequeñas empresas, trabajadores independientes, organizaciones sin fines de lucro e individuos a hacer más y crecer más que nunca. ## Estadísticas y valoraciones rápidas | Métrica | Calificación | Detalles | | **En general** | **4.3/5** | 2953 Opiniones | | Facilidad de uso | 4.3/5 | Basado en las opiniones generales | | Asistencia al cliente | 4.2/5 | Basado en las opiniones generales | | Relación calidad-precio | 4.1/5 | Basado en las opiniones generales | | Funciones | 4.2/5 | Basado en las opiniones generales | | Porcentaje de recomendaciones | 80% | (8/10 Probabilidad de recomendación) | ## Sobre el proveedor - **Empresa**: Constant Contact - **Ubicación**: Waltham, EE. UU. - **Constitución**: 1998 ## Contexto comercial - **Precio inicial**: USD 12.00 - **Modelo de precios**: (Prueba gratis) - **Público objetivo**: Trabajador autónomo, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000, 5,001-10,000, 10,000+ - **Despliegue y plataformas**: Cloud, SaaS, Web, Android (móvil), iPhone (móvil), iPad (móvil) - **Idiomas admitidos**: alemán, danés, español, francés, inglés, italiano, neerlandés, noruego, portugués, sueco - **Países disponibles**: Estados Unidos ## Funciones - API - Acciones activadas por evento - Alertas y notificaciones - Análisis de campañas - Arrastrar y soltar - Automatización de marketing - Autoresponders - Base de datos de contactos - CAN-SPAM Compliance - Campañas de goteo - Captura de clientes potenciales - Creación de informes y estadísticas - Encuestas y comentarios - Envío masivo de mensajes de texto - Gestión de campañas - Gestión de canales - Gestión de clientes potenciales - Gestión de comentarios - Gestión de contactos - Gestión de equipo - Gestión de inscripción - Gestión de modelos - Gestión de promociones - Gestión de suscriptores - Gestión de varias cuentas - Importación y exportación de datos - Marketing multicanal - Marketing social - Mensajería planificada - Mobile Optimization - Panel de actividades - Participación del cliente - Personalización de mensajes - Planificación de campañas - Plantillas de correo electrónico - Preguntas personalizables - Programación de campañas - Programación de publicaciones - Promoción social - Páginas de aterrizaje y formularios web - Real-Time Notifications - Respuestas automáticas - Segmentación de clientes - Seguimiento de conversión - Seguimiento de interacciones - Seguimiento de la participación - Seguimiento por correo electrónico - Simple Mail Transfer Protocol (SMTP) - Supervisión de redes sociales - Varias campañas … y 29 características más ## Integraciones (en total: 38) - ACS Technologies - Adobe InDesign - Blackbaud eTapestry - Bluehost - BoldTrail - Boomerang for Gmail - CiviCRM - DonorPerfect - Eventbrite - Facebook - Firespring - Google Workspace - GrowthZone - Instagram for Business - Jotform … y 23 integraciones más ## Opciones de asistencia - Preguntas frecuentes/foro - Base de conocimientos - Asistencia telefónica - Chat ## Categoría - [Herramientas de email marketing](https://www.capterra.mx/directory/30013/email-marketing/software) ## Categorías relacionadas - [Herramientas de email marketing](https://www.capterra.mx/directory/30013/email-marketing/software) - [Software para encuestas](https://www.capterra.mx/directory/30092/survey/software) - [Software de marketing de eventos](https://www.capterra.mx/directory/31542/event-marketing/software) - [Herramientas para gestionar redes sociales](https://www.capterra.mx/directory/30939/social-media-management/software) - [Software para envío de SMS](https://www.capterra.mx/directory/30842/sms-marketing/software) ## Alternativas 1. [HubSpot Marketing Hub](https://www.capterra.mx/software/171840/hubspot-marketing) — 4.5/5 (6256 reviews) 2. [Brevo](https://www.capterra.mx/software/132996/brevo) — 4.6/5 (3523 reviews) 3. [MailerLite](https://www.capterra.mx/software/136603/mailerlite) — 4.7/5 (2324 reviews) 4. [ActiveCampaign](https://www.capterra.mx/software/79367/activecampaign) — 4.6/5 (2570 reviews) 5. [EmailOctopus](https://www.capterra.mx/software/147415/emailoctopus) — 4.8/5 (657 reviews) ## Opiniones ### "Expensive but world class" — 5.0/5 > **Ben** | *24 de octubre de 2024* | Marketing y publicidad | Valoración de la recomendación: 8.0/10 > > **Puntos a favor**: CC has amazing delivery, honestly there is no better provider for making sure your email gets to the inbox. On top of that everything is very easy to use and their support is world class. Not always available but always helpful. > > **Puntos en contra**: Really expensive to be honest. Also they can be very strict about what your allowed to send. > > Constant Contact is a bit more expensive compared to some other email marketing platforms, but I feel like you’re paying for the ease of use and reliability. It’s definitely one of the more user-friendly tools out there, especially if you’re not super tech-savvy. For the features it offers, especially the event management it’s worth it, but I do think there are cheaper options if you’re just looking for basic email marketing. ----- ### "Constant contacts makes email communication easy" — 4.0/5 > **Bianca** | *4 de agosto de 2026* | Organización de eventos | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: I used constant contact a newsletter and direct email ad campaigns. I liked on how could create segmented subscribers for each campaign. Our campaigns were donor, partner, and alumni related. I like the structure and design of the newsletter and ad templates. I liked the preview view so you know how it would appear to subscribers. For a beginning like me, constant contacts was easybto grasp and understand. If i had trouble, i would simply search for tutorials or reach to constant contacts for support. Also the newsletters and email ads were mobile friendly\! > > **Puntos en contra**: What i liked least of constant contact was the price. It was more expensive than the other software. > > Overall, good platform. It made campaigns easy and a great place to segment your communication and subscribers. ----- ### "The pros and cons of using Constant Contact" — 4.0/5 > **Bob** | *20 de septiembre de 2026* | Investigación | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: I liked Constant Contact most for its ease of use and straightforward email marketing tools. It makes creating professional-looking campaigns, managing contact lists, and tracking results relatively simple, even without much technical experience. > > **Puntos en contra**: The main thing I liked least about Constant Contact was that some of the more advanced features can feel limited or require a higher-priced plan. The interface is generally easy to use, but certain customization options and automation tools could be more flexible for users with more complex marketing needs. > > My overall experience with Constant Contact was positive. The platform is easy to learn and makes it simple to create and manage professional email campaigns, organize contacts, and monitor campaign performance. The templates and reporting tools are useful, although some advanced features and customization options can feel limited. Overall, it is a practical and user-friendly solution for businesses that want straightforward email marketing without a steep learning curve. ----- ### "A formidable organization tool" — 3.0/5 > **Marc** | *15 de mayo de 2026* | Administración educativa | Valoración de la recomendación: 7.0/10 > > **Puntos a favor**: What I liked most about Constant Contact is its simplicity and reliability for email marketing. The platform makes it easy to build, schedule, and send professional-looking emails without needing extensive technical knowledge. The drag-and-drop editor is straightforward, and the templates provide a strong starting point, which helps streamline the content creation process. > > **Puntos en contra**: What I liked least about Constant Contact is that it can feel somewhat limited in terms of advanced customization and automation. While the platform is great for straightforward email campaigns, it doesn’t offer the same level of flexibility or sophistication you’d find in more robust marketing automation tools. Things like complex workflows, deeper personalization, or behavioral triggers can be harder to execute. > > My overall experience with Constant Contact has been positive, particularly for its ease of use and consistency in managing email communications. It’s a dependable platform that allows you to quickly create, schedule, and distribute professional-looking emails, making it especially effective for newsletters, event promotion, and routine organizational updates. The interface is intuitive, which helps streamline workflow and reduces the learning curve for users who may not have extensive experience with email marketing tools. ----- ### "Dependable solution for businesses looking to execute effective email marketing" — 5.0/5 > **Stacy** | *6 de julio de 2026* | Maquinaria | Valoración de la recomendación: 10.0/10 > > **Puntos a favor**: What I liked most about Constant Contact was how easy it made email marketing, even for users without technical experience. The drag-and-drop email builder, professionally designed templates, and intuitive contact management made it simple to create and send polished campaigns. > > **Puntos en contra**: While Constant Contact is easy to use, I found some of its more advanced marketing and automation capabilities to be limited compared to other platforms. Building complex customer journeys, creating highly customized workflows, and managing detailed segmentation can feel restrictive. > > My overall experience with Constant Contact has been very positive. It provides an intuitive platform for creating professional email campaigns, managing contact lists, and tracking campaign performance without a steep learning curve. ----- Página: 1 de 119\ Siguiente: [Página siguiente](https://www.capterra.mx/software/31898/constant-contact?page=2) ## Enlaces - [Ver en Capterra](https://www.capterra.mx/software/31898/constant-contact) ## Esta página se encuentra disponible en los siguientes idiomas | Local | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Datos estructurados